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Great article, Ian. I think #2 is the most important point, especially for newer bloggers like myself. It's a point I also learned from @DannyIny's book, "Engagement from Scratch". Proactively bringing our content to our audience is the only way to be seen. In the words of @JonMorrow: "it's not who you know, it's about who knows you." And people don't usually seek out who they don't know.

Thanks again for the great insight.

1 year ago on 5 Ways to Open the Social Side Door and Build Relationships

Great article, Tom. I'd been curious about Livefyre for a while, and your research answered a lot of my questions. I use Commentluv myself, but haven't really seen it action yet (I'm like you - I love comments, but some of my posts are devoid of them.). Also like you, I love emoticons, so I boo with you on that. ;)

1 year, 1 month ago on 10 Reasons I Have Switched To Livefyre