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Interesting post... On some level, it rather makes sense that a PR firm would also offer these types of services as traditional companies are magnets for silos and their restrictive thinking. Creating a symbiotic flow of communication for efficiencies would seem to be a good application of PR. My hope for Edelman is that they would either have strategic relationships withoutside consultants or create a team of business process consultants to manage some of the operational/financial pieces of change management and business transformation. There may be intent to create more efficiencies but without the ops/financials piece (where the rubber hits the road), Edelman's impact may not go as far as desired.
2 years, 7 months ago on Should Your PR Firm Be Your Social Business Advisor
Hallelujah and yes. The difference between social media obsession and passion for a topic may not be discernible by measuring the tangible stuff (traffic, Klout, PeerIndex, etc.). But, to me, it's getting clearer who is obsessed and who is passionate. I've got to believe I'm not the only one who sees this and who is turned off by the former.
2 years, 7 months ago on Are You Passionate About Social Media, Or Obsessed?
One of my biggest complaints these days is that many well qualified candidates are not considered for positions because they do not have "social media" experience though they have deep seated knowledge in their pariticular industry and are marketing pros. What happened to balance? What happened to recognizing that the basics of marketing don't change and that perhaps a fresh perspective to live (or close to live) engagement may benefit all of us and our businesses?
2 years, 8 months ago on Permission is the Enemy of Speed
Great post - I'm waiting for people to break out of the social media echo chamber in which they're in. This example you raise tells me that we've forgotten that the fundamentals of marketing don't change - it's that the tools change. I wish we'd be grounded in the basics while leveraging the new and awesome.
2 years, 8 months ago on Our Dangerous Addiction to Social Media Case Studies
What a great tribute to Connie... I heard her speak over the summer and her passion is palpable! Great post.
2 years, 8 months ago on What Connie Burke Can Teach Anyone About Living Your Brand
@GeorgeKages George, thank you so much for your kind words. It is people like you that help us fight the misperceptions.
2 years, 8 months ago on 12 Most Interesting Non Political Things About Iran
@Pedram Hi Pedram - thanks for the additions and for stopping by! Pierre is French Iranian, yes. I should have clarified in #5 that I was offering up famous Iranians as food for thought and that I was also providing a list of Iranian-Americans separately... not that Pierre Omidyar is Iranian American.
@GeorgeKages Thank you for your comment - I'm so glad to hear that you've fond memories of these people. I should also add that #13 on this list is that Persians get dressed up for the opening of an envelope. :)
@MaryMaryamBolori Thank you for your very kind words!
@geeta13 Yes, Rumi is a favorite son... and we do love a good pomegranate (aka anar)! Try it with some angelica -- heavenly.
@janetcallaway Thanks, Janet! Have a great day!
Margie - you are a graceful soul and I wish nothing but the thing that gives your heart its singing voice.
2 years, 8 months ago on Social Media is Broken For Me For Now
Right on, Margie! Let's embrace the new people and share what we know. The newbies know they are late to the party which makes them a bit intimidated. Let's show them some love, show them the ropes and take satisfaction when they shine. This is true regardless of platform. The other thing is... if you've nothing nice to say, say nothing and carry on. I don't know why people like to expend negative energy.
2 years, 9 months ago on Don’t Tell Me I’m Wasting My Time
Margie - Fantastic post... one of the best of 12 Most... My personal fave line: Lincoln didn’t do a jig and say, “Welp, my work here is done.”
Thanks for making Lincoln appear as human as opposed to mythic!
2 years, 9 months ago on 12 Most Illuminating Leadership Lessons from Lincoln
I just had a conversation this morning with a woman who knows she needs to dip her toe into the SM pool but is very nervous... What a good primer for newbies and reminder for not so newbies! Thank you!
2 years, 9 months ago on 12 Most Definite Must-Dos For Your Social Media Marketing To Work
What a touching post... loved #12! I can tell that this deep love for your boys goes both ways.
2 years, 9 months ago on 12 Most Important Takeaways to Leave My Boys
I loved this... Perhaps when people say #6, what they really mean is "if at first you don't succeed, try and try again." Sometimes not trying at all is worse than trying... and I applaud those who at least try. They will eventually get it.
2 years, 9 months ago on 12 Most Crucial Concepts to “Stop Marketing – Start Loving”
I'd also add... don't beat yourself up. It's easy for anyone (new grad or no) to get discouraged in this environment. Remember you're not the only one out there to keep things in perspective.
2 years, 9 months ago on 12 Most Valuable Lessons for New MBA Grads
I love this list... My personal #13 is "If at first you don't succeed..." - I say this because lists like this can be intimidating to the newbie. We all try and we all fail. And sometimes, we fail spectacularly. It's important to show ourselves and others that though there are stumbles, there are also moments of greatness.
2 years, 9 months ago on 12 Most Necessary Shifts in Leadership Thinking for Today
@RachelTaylorChi Housewives can be scary and, between us, I've been enthralled by Long Island Medium... Sounds crazy that I'm watching that show but she's driven to help and comfort people which is something I find touching.
2 years, 9 months ago on 12 Most Satisfying Means of Getting Your Creative Juices Flowing Again
@BruceSallan Now that is high praise! Thank you!
@dbvickery Ya know, I like the fact that you have multiple options/resources to help you get your groove back. We say try one or all at the same time -- and remember that we're all in the same boat!
@danielnewmanUV Thanks! We had fun writing it!
@margieclayman Thanks, Margie. I use receipts too so you're definitely not alone! or, i'll email a comment to myself. Hey, whatever works, right?
Awesome list... I was one of many like you in October 2008 and I wish I had this list then! One other thing I'd add is that your thoughts can be your enemy. Throw out (what a friend calls) "head trash" and start remembering what makes you different and special!
2 years, 9 months ago on 12 Most Vital Points to Remember When You Lose Your Job
Calling one's self authentic or transparent is like calling one's self beautiful or intellectual, etc. These are things that other people say about you and not a descriptor you give yourself.
2 years, 9 months ago on 12 Most Irritating Social Media Words And Phrases
Bravo Angela Maiers!
2 years, 9 months ago on 12 Most Visited Posts on the 12 Most Blog
Virgin (and Richard Branson) simply "gets it" - not only in terms of this example but their overall experience. smart outfit!
2 years, 9 months ago on 12 Most Outrageous PR Stunts in the History of Marketing (and Lessons Learned)
Great tips - we're never too "seasoned" of a professional to get the resume right and tight. It's a living and not an archival document!
2 years, 9 months ago on 12 Most Dangerous Resume Mistakes You Can Make (and Do)
Loved #10... That is so true. I'm also a fan of saying "making lemonade out of lemons" when the going gets tough. Yes, sometimes things are bad and it's okay to acknowledge it but it's not okay to not do something about it.
2 years, 9 months ago on 12 Most Inspirational Ways To Turn Your Attitude Around
Wondering how this post aligns with Frank Eliason's guest post on Brian Solis' blog: http://www.briansolis.com/2011/10/social-media-customer-service-is-a-failure.
2 years, 9 months ago on 70% of Companies Ignore Customer Complaints on Twitter
I've been complaining about the lack of civilized and polite discourse for a long time and simply do not understand those who attack under the guise of being contrarian or what have you. Thank you so much for putting a human touch on this.
2 years, 9 months ago on Being Kind Doesn’t Make Me Stupid
Loved your post but I do have a quibble - I never ask for the sale. The customer has to initiate the request. If we've done our jobs right - you never have to ask.
2 years, 9 months ago on Why Your Self Promotion Doesn’t Work
Yum! Just this morning, Giada DeLaurentiis shared a recipe for chili topped with dark chocolate... you're on to something!
2 years, 10 months ago on 12 Most Favorite Restaurant-Inspired Recipes
Thanks for mentioning both IQ and EQ in this post. In many instances, it's the ability to detect and manage nuances that sets good leaders apart from others.
2 years, 10 months ago on 12 Most Essential Leadership Traits
I've been a fan of yours for quite a while and I appreciate you sharing your blogging wisdom with us! Thanks also for reassuring those of us newer to the game that "slow and steady wins the race" as it can be a bummer if you realize that you're broadcasting to a very small number in the early days. Finally, thanks also for your dose of reality and generosity of spirit not only in this post but all of your other content you publish.
2 years, 10 months ago on 12 Most Imperative Must-Dos for the Serious Blogger
@margieclayman Thanks for your comment, Margie, and sorry for the delay in reply. We just got home this afternoon! I agree that people use partnership almost too loosely. If it is truly a partnership, we'd worry more about the care and feeding of it!
2 years, 10 months ago on 12 Most Useful Tips To Keep The Magic Alive
LOVED THIS POST! And i'm not a trekkie though i do claim friendships with them. My faves are #1 and #5. Staying silent or disengaging is probably the hardest thing for anyone to do, robot or no. We think we always have to 'add value' especially with clients and show them we know really obscure things. We look better to others when we are reserved.
2 years, 10 months ago on 12 Most Memorable Social Media Lessons from Data the Android
All compelling reasons... must be something in that Chicago water... ;)
2 years, 10 months ago on 12 Most Shameless Reasons to Love Carol Roth
@janetcallaway Thank you! :)
2 years, 10 months ago on 12 Most Appetizing Reasons Cooking Is Like Business
@geeta13 If you're ever tired of trying, happy to hop on over to Devon Avenue with you, Geeta! In seriousness, we agree that the process is just as important (if not more so) than the final outcome. We don't appreciate things unless we try them out for ourselves.
@ginidietrich Never fun regardless of when it happens! Sending some happy potholder vibes your way!
@deleted_91832_Sean McGinnis Thank you!
@margieclayman Too many cooks! Yes - that's a great comment about leadership. Great VPs of Marketing and/or Sales know when to crowdsource from their teams and when to set the direction. The yin/yang ebb and flow is mission critical.
I love #7. Resisting the urge to speak is a high quality art form and a muscle we can all exercise to great strength. It's absolutely okay if we stay silent. We may learn something unexpectedly lovely by doing so.
2 years, 10 months ago on The 12 Most Unexpected Business Communication Tips
Thanks for this post! I like the idea of Klout and I think we all agree that it can do better. Sometimes, however, I look at all of these scores and they remind me of the real estate bubble. They're based on speculation, gaming (+K your friends everyday, e.g.) and a host of other things. What if someone is a valuable customer but they are a social media luddite? Or, what if someone prefers to talk to a live person instead of tweeting dissatisfaction? Do we treat them poorly for their personal choices? It's a sticky wicket, for sure!
2 years, 10 months ago on Why Critics of Klout Are Missing the Big Picture
I love #5. One of my mentors is 1/2 Japanese and he told me that in Japanese, the verb is the last word in a sentence which forces one to listen all the way through to know what to say or how to react. That's been a big aid to me when I'm talking to others. It's easy to assume you know the direction of the sentence - let someone finish the thought! You'll all be better off for it!
2 years, 10 months ago on 12 Most Essential Ways to Honor Your Customers
I can't say enough good things about #2! We've got to "mix things up" if we are to learn and accomplish!
2 years, 10 months ago on 12 Most Powerful Ways to Add Meaning to Work
I've visited Blog Library and it's easy to see that there is quite a lot of time, effort and energy put into what you share with your audience. It's a combo of art and science - or maybe more like alchemy - on the path of sharing good content. I appreciate you!
2 years, 10 months ago on 12 Most Helpful Tips For Curating Content
Great read - no leader is worth his/her weight in salt unless the team declares it so. Many thing that the team works for the leader whereas it's really vice versa. I agree with #3 but I would be careful at little fiefdoms that sometimes get created. Let's be friendly and supportive - absolutely - but let's also keep a careful eye on different rifts, alliances, etc.
2 years, 10 months ago on 12 Most Surefire Ways to Rock Leadership