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Amen, sistah. I believe many venture-funded media companies will have trouble making it, especially if they are in niche industries. And that's because digital ad revenues just aren't as high as print ads were, and unless you are in a mass market on the Buzzfeed scale, you are a trade magazine and thus small.
Also the mentality around valuations is more than ridiculous. Who do these founders think they are? They have no clue how hard it is to build a sustainable business, and how rare a unicorn actually is. You can't just set out to create a unicorn; it's random to a large extent.
Keep going. You are right in your approach. it's years of putting one foot in front of the other.
1 month, 1 week ago on Reality check: Gigaom wasn’t a unicorn. We’re not a unicorn. And likely, you aren’t either
I read the story you wrote about this guy in Pando Quarterly, so this doesn't surprise me. It just illustrates the naivete of the wealthy Silicon Valleyites who are trying to game the system. They don't realize that EVERYONE games our political system, and many of the gamers have more experience at it than his supporters have.
11 months ago on End of the Ro? Disruption meets old dirty politics in the heart of Silicon Valley
I wrote for Ed Sussman when he ran Fast Company and for three years after, until a new editor changed the content strategy to only article pitches. There are too many other places for me to put content to bother fighting that change. I've got a PhD in communications and have taught digital media at Cronkite. But I don't think I'm really a journalist, just an expert in entrepreneurship, which I love to write about. I like the rules Ed proposes and could easily live by them. I do see the Priblem presented by the Fortune piece, though. Curation and editing are definitely still requirements for good journalism no matter who writes it.
1 year ago on The New Rules of Social Journalism: A Proposal
@scobleizer It's a silly article. It's not whether you tweet personally, but HOW you tweet that counts. Yes, when I was a publicist there was no Twitter, but I had other ways to waste my time. Time spent personally on Twitter can be spent talking to friends, acquiring information, and sharing information; that's never a waste. So I think I'll sign in with my Twitter account to comment.
1 year, 2 months ago on Living off the social media grid: Why a publicist shouldn’t tweet
We live in an attention economy. Steve Gillmor impressed this upon me 5 years ago. Since then, the demands on our attention have intensified ten-fold -- or maybe more. So the reason these companies aren't getting their due is that they can't get through the noise. Those of us who pride ourselves in paying attention are burned out on trying/testing/using the products of startups, uploading all that data, our profile photo, etc. We are simply out of time if it requires our attention.
Oh, and did I forget to say our jobs have gotten more time-consuming, too?
2 years, 4 months ago on This is what you wanted, right? A perfect meritocracy?
OMG! I was an blogger on Health Central:-)
2 years, 6 months ago on The New Middle East: Women at the Center of a Startup Ecosystem
Fortunately, we are going with GOAP to the Middle East in November, and I am a woman and an entrepreneurship coach. If you know anyone who needs help, send them my way.
@PhilipNowak @ryanevans @rodrakic @timjahn Same thing in Arizona. If you don't have a business model from the get-go, you can forget it, and I ask the same questions you guys do. I always think SV is nuts. And discussing business models is never trivial: ask Steve Blenk.
2 years, 7 months ago on The Dreaded Business Model Question and Why Now May Be the Time to Ask It
That is the most gorgeous child! Count me as the 6th person who asked to see him.
SpaceX will go public, I am sure. It just needs too much money.
No one IS outdoing Elon. There's only so much software and social media can do.
2 years, 9 months ago on WITN: PandoDaily’s Other Founder Speaks
Hey Erin, Not to quibble, but I used to work for Macmillan, and that's how it is spelled. You have spelled it two difference ways with the wrong capitalisation. How do you expect us bloggers to be taken seriously?
2 years, 9 months ago on Macmillan Knows Publishing Is Doomed, So It’s Funding the Future
ZEDO, the ad tech company I work with, is going to "go custom" with its publisher partners. It is testing 9 new mobile high impact ad formats, and the tests are proving the ad units to be 99% in view. So the viewable impressions problem is solved by ZEDO (and comScore). Next comes the problem of devices, and ZEDO is betting most mobile monetization will come on the tablet, not the phone. Why? Screen size, time to consume, etc. Except for transactional geo-located content (a special on Foursquare) , a phone user doesn't want to be disturbed. Tablet users, OTOH, will play games in an ad and get involved.
2 years, 9 months ago on The Mobile Monetization Challenge: How Can Content Publishers Make Mobile Work?
Too simplistic, Francisco. I lead a rich online life on just about every platform, I check in on Foursquare, tweet things I read, and generally overshare. And yes, I check devices in the bathroom, and when with geeks, I am not averse to reading email while they tweet. BUT I also know all my neighbors, and walk my dogs in a neighborhood park with friends every morning. I then keep up with the days of my friends on Facebook, and they keep up with mine. They tease me about how much more connected I am than they are.
But for me, connectedness has given me community,. I now have friends in London, San Francisco, and New York, while basically living in Phoenix. I share some interests with online friends, and some with people IRL. I mentor IRL. I work IRL. I just see the internet as having expanded my world exponentially and taught me a great deal.
2 years, 10 months ago on The (dis)Connected World, Pt. 1
I'm not sure I agree with your conclusions. The first one is right on. But I think Google+ is doing fine for what it is: a way of connecting people to information. It isn't a social network. It's a social layer, or a recommendation engine. And I think when you have an A-List of investors as Pinterest does, you have access to lots of shared knowledge. But most important, and most easily missed: there are social networks that exist without the Silicon Valley players. Tagged is one of them. Orkut is another. And yes, these networks have their uses. But I don't really think Pinterest is for marketers. I think it's for visually oriented people. And people who like to save things. It's a visual Delicious. So the people who loved bookmarking and social bookmarketing will gravitate toward Pinterest, along with the scrapbookers.
3 years ago on What We Can Learn From Pinterest’s Ascent