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Even THIS headline is compelling. And then the you deliver on the promise, too ;)

22 hours, 37 minutes ago on How to Write a Compelling Headline

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@Eleanor Pierce @biggreenpen Great post… and great comment thread here!  

We've all been guilty of complaining about clients… myself included. Then I went out on my own, and I can honestly say, I started WORSHIPPING my clients… LOVING them. 


Then I went "back in from the cold" and rejoined an agency, and I preached this "love" thing every day. I'm all for positive reinforcement, but it's even better when straight talk is part of the culture, too. So I would often say, "You don't love your client? Cool, but go out on your own for six months, then tell me how you feel."


Don't want to sound holier than thou or perfect. In my worst moments, I still can be heard saying, "WTF." But I catch myself, and try to reframe. We can be "disappointed" with our clients, and we can be "surprised," but we MUST respect them, and then drill down on why they're doing what they're doing. That's not complaining. In fact, that's still love, in my view.  "Sometimes I'm disappointed, baby, but where would I be without you? Let's work on this." :-)

2 days, 2 hours ago on Voice and Tone in Internal Communications

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Love it, Danny. After my spiritual journey of a decade ago, I told myself, "I am not the greatest, and I can not have it all. But I can be great, and I'll have what I need." Your post reinforces that.

2 days, 5 hours ago on What We Want Versus What We Need

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I bet the drag queens are hoping they can be as radical as the kids!

6 days, 4 hours ago on Gin and Topics: The Kids are Dancing

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This is so true, it hurts! When people used to take photos of me, I would tilt my head up/back and smile, sometimes with my mouth open. And the result… ugh!


A colleague suggested I tilt my head down… not too much that it looked unnatural, to just pull my chin down… ever so little… toward my chest bone. Eureka! Now, GQ is not inviting me to grace their cover (those fools!), but I do like my pics… and videos... a lot more. Your point about higher camera angle / light angle accomplishes this, too. Thanks!

1 month ago on DIY Video: How You Look Matters

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Thanks, Gini. 


I believe many people today are saying, "Leaders are cool. Managers are dweebs." In fact, most of us have the opportunities to be leaders and, at the same time, most of also have the responsibility to be managers.  


Leadership manifests itself in "moments."  Something happens, and how we respond to it shows our leadership character.  Or, something needs to happen, and how we engage people to get it going also demonstrates leadership character.  


But we should not say, "Aw, I'm a leader; I'm above doing that management stuff." Anyone who is good at both will be a better performer overall than the one who focuses on just one.


Now it's time for me to do some management stuff.  It ain't glorious, but it needs to get done :-)

1 month ago on Managers vs. Leaders: The Traits of Each

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Great story! Part karma, part collaboration… and all about forging relationships based on trust. Thanks!

1 month, 1 week ago on The Boy With the Bread – A Business Parable

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Agree with katskrieger that this (active listening) is a constant challenge, but, yes, also always working on it.  In fact, it's central to my sales coaching and training, AND, it's my belief that great sales people actually LEAD buyers to make the right purchase.  Central to that is listening (and asking the right questions!).  Thanks!

1 year, 7 months ago on Shut Up: How Great Leaders Listen

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 @ginidietrich :-) I was going nowhere the other way, so I guess "forever" was shorter. 

 

I suggested this to several other writers with writer's block (or non-start), and two of them said that it worked.  Others thought I was crazy... but I already knew that.

1 year, 8 months ago on Five Tips for Writing Large Body of Works

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Weird person that I am, I found that I could NOT write the first draft of my book at my desk, on my laptop.  (Second and subsequent drafts, yes.)

 

What really made the difference was this:  I started my book outline with the chapter titles or chapter concepts.  I listed them in approximate order.  I then inserted page breaks between each one, so that I essentially had chapter titles/concepts at the top of each (otherwise) empty page.  

 

I then printed each page out, again, with the chapter title/concept at the top.

 

Then, whenever I could dedicate the time, I took out the old-fashioned, hard-copy, mostly blank chapters and one-by-one would write in long-hand.  (Each time I got back to the office, I would photocopy the new chapters and store them somewhere other than my briefcase, where the originals stayed, just in case should happen to the originals!)

 

Once I had the first longhand draft done, I THEN sat down at my desk and plugged it into  my laptop.  Of course, I was editing as I was drafting, so now I had a second draft in my laptop.

 

I then printed THIS out, and edited by hand, and, yup, would LATER plug these edits into my "third draft" file.  Seven versions later, I was done.  

 

Yay... a first book!  I simply would not have gotten there if I had done it all from scratch in my laptop, because I'm just not wired to write large works from scratch that way.   Book 2 in the works, and, yes, I'm doing it the same way, and making serious progress.

 

 

 

1 year, 8 months ago on Five Tips for Writing Large Body of Works

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I'm a big believer in personal branding.  

 

There are a lot of definitions for "brand" -- among them, a brand is an expectation of an experience, and a brand is what people (potential customers) say about you when you're not there.  If this is the case, then personal branding is a definite "it exists."  

 

I also agree with Dave Vandenwalle, not in the arrogance thing :-) but in the outside presence not matching the inside reality.  I believe that if the product experience does not match the brand expectation, then your brand is doomed, whether your brand is personal or product/service.

1 year, 8 months ago on Two Reasons a Personal Brand is Imperative to Business Growth

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Great post, Gini. And this also fits not just to job applicants but to freelancers and independent consultants. 

1 year, 10 months ago on How Social Media Affects Your Job Search

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Great post, Ken. I think there's at least one lesson in there for everyone, even if they are productive. The one that impacted me the most was Number 3, give yourself permission not to complete the task. Think I'll get to work on my book now!

3 years, 7 months ago on I’ve Been Putting Off Writing This Post on Procrastination

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