Social Media Manager @Vocus @PRWeb.
Great post Gini (and thanks for the mention of Vocus). We totally agree that our mentioned media directory is a great starting off point, but it's up to the user to get research done on their contacts and establish real relationships before they pitch.I honestly do like seeing these posts because it shows how bad pitches put PR pros in a negative light and we need to work harder to do the opposite.
4 months ago on I Hate PR People: The Rules of Pitching Bloggers and Media
Eek, trying to reply to this via my phone made that a bit of a mess :) **The big guys don't have to reveal their fake followers because they already have that huge fan base offline and its known. For newly created ABC brand and XYZ brand the consumers and prospects will be more discerning. I believe people look much more closely at a brands social presence now before they opt-in to communities on social because they want value out of that like or follow. Don Quixote if you will :)
4 months, 1 week ago on The Top 10 Guest Blog Posts of 2012 (July – December)
@ltcassociates interesting take. I'm not sure it's about the Oprahs or Lady Gagas, it's about the PR pros, the marketers, heck any business that is looking to get REAL value out of social. Numbers look good in TV and in reports, but if those followers aren't real community members, advocates or anything of the like, your time is wasted. I think the comparison to those icons is unfair in the context of this post because this post for for regular joes like us building businesses and doing marketing. We don't have that fan base already - and it's not logical to create expectations of getting those kinda of fan bases either, fake or real. The big guys don't have to downgrade and revel fake followers because they don't have to. It's the marketers, PR pros and businesses that have their butt on the line when trying to create trust and repor with their audience on social, hence my post. I believe in authentic social experiences.
VERY cool to be on this list with these other fantastic blog posts :) Thank you!
I appreciate their blog post apology/explanation....the biggest takeaway is probably that they should have done a larger campaign to inform the users of all pages that they were merging.
7 months, 1 week ago on Oracle Social Screws Up the Social Media Game
It's because they merged the pages. I "liked" the regular Oracle page a couple of months ago, and when I went to the "Oracle Social" page, it showed that I liked that page. They did acquire some other brands and seem to be making a more integrated "social" presence, as a matter of fact I'm heading to their Social Media Summit tomorrow.
Hey there Kathy, thanks for checking out our content marketing matrix on PRWeb. The most interesting thing about content to me is that it's required in both marketing and PR objectives - and work towards the same goal. I tweeted this post from @PRWeb to show you some love!
7 months, 3 weeks ago on The Why, What and How of Content Marketing
Congrats, and looking forward to meeting you there!
8 months ago on Humbled and proud
Tyler is on to something here.
8 months, 3 weeks ago on Social Media Has Created Two Types of Users
@Frank_Strong <--- Best. Boss. Ever. @ryancox You're lucky you're an actual friend :p
8 months, 3 weeks ago on Faking it on Social Media: What are the Costs?
@John_Trader1 I'm glad I know better than this :p
@jasonkonopinski That's a good philosophy to have. I definitely don't think you need to be consumed by a few fake followers - just make sure the majority isn't :)
@jasonkonopinski I knew it!
@belllindsay Oh my. A bit embarassing to say the least.
@ryancox Here comes that troublemaker Ryan again :p Statuspeople report for @sacevero: Fake 1% Inactive 7% Good 92% ... for @ryaneecox ... Fake 2% Inactive 9% Good 89% - you know, both of those are excellent.
@magriebler It seems like a lot of checking and rechecking, but I absolutely agree - once you make it part of a routine, it's easier.
@allenmireles My inkling is quite a few. I was a lurker at one time too, constantly reading and devouring and rather than engaging. Inactive doesn't necessarily mean they're bad followers, I guess is the takeaway from this (which is why I stress observing the tweet streams of people who follow you). It's easy to spot "empty accounts" versus accounts which just update less frequently than we may be used to.
@barrettrossie No kidding. I find that frustrating...I mean, it's tough to keep up with people once you start following in the thousands (my tweetdeck is constantly scrolling) BUT but for me it is a more valid experience as I am constantly discovering people in the industry. I combat this by compiling Twitter lists segmented by subjects. I'm sure that person could do the same...but prefers not to.
@Ari Herzog Interesting - so the app isn't completely flawless. Good to note. I like to keep these things in mind...especially if at one point my followers come up 97% fake, I can take that with a grain of salt.
@JoeHefferon Thanks for reading!