Princeton Junction, NJ
Owner/principal of Jacobs Communications Consulting, which helps PR firms 1) Grow and manage business; 2) Improve client service and relationships; and 3) Enhance staff performance, retention and loyalty.
I'd like to shine a spotlight on four folks who happen to be our mutual friends. I've learned a ton about social media from them, they've been very generous with their time and knowledge, and appear to find me entertaining: @ginidietrich @DannyBrown @LisaGerber @DeirdreBreakenridge
2 weeks, 6 days ago on Monday Roundup: With Love, the Social Media Spotlight
Not sure what to say other than thank you!!
As @martinwaxman is to "Ch..ch..changes," @KensViews is to "Was that wrong? Because if I had known that was wrong, I never would have done that" #GeorgeCostanza #Seinfeld #It'sWrongToSleepWithTheCleaningLady
3 weeks, 6 days ago on Losing a Valuable Team Member is Hard
When I read the headline, I dreaded that was the news. This makes me sad. But sometimes, it's just time, and if both sides face that, that's best for both the business, and the friendship. Lindsay is destined for great things, no doubt. Maybe some day she'll be your client. Oh, how the mind reels at that sweet thought!!
Clearly, I am the key to your job security. Let's just let that thought sink in @belllindsay
2 months, 3 weeks ago on The Secrets to Becoming Part of the Spin Sucks Crazies
Remember your last review @belllindsay, when @ginidietrich said "One area of opportunity for you is to monitor Spin Sucks comments hourly in case we get any from @KensViews ?"
Heavy's the head that wears the crown!
@LauraPetrolino @KensViews @ginidietrich @belllindsay
And that is why I will never fire @LauraPetrolino from @Arment Dietrich, Inc. @ginidietrich and @belllindsay however, are both on the tightrope!
@biggreenpen My bad! @ginidietrich @belllindsay
I hereby pledge. That @ginidietrich will fire @belllindsay at least eight times in 2015. Am I in as one of the Crazies?
@ginidietrich @KensViews Oh, @DallasK is going down. As he would say "HE'S GOING DOWN!"
3 months ago on The Grateful Challenge
Is it sad being #24 on this list @DallasK ? Plus I'm mentioned twice, and in #1. And you all heard Dallas threaten me with physical violence. Again!
3 months, 1 week ago on The Grateful Challenge
OMG, you're right. And that's #21, so I'm still way up above @DallasKincaid. I'd better leave you a hysterical voicemail, and soon. (BTW, do you still have the one from after #CAPRSA NOLA?!) #OurLittleSecret!
I'm mentioned in #1 and @Dallas Kincaid is #24. "Morning's at seven/All's right with the world"
@Todd Lyden @ginidietrich I watched Alton Brown this weekend, and he said you'd need a surgical saw to remove the backbone from a big turkey!
3 months, 2 weeks ago on Gin and Topics: Guys Recreate Kardashian’s Rear-End Photos
yes, have your butcher spatchcock the bird. We've had our butcher at Wegman's do this every year, and it comes out incredibly juicy. Equally important, a bird that would take 4+ hours comes out in 1.5-2 hours! Dark meat gets nicely cooked, and white meat stays juicy. Have at it!
Great post, @lkpetrolino . One thing I'd add that I've found worth doing is to articulate the three or four major roadblocks-hurdles that will you believe will prevent your organization from achieving its goals. Then create some specific strategies to get around those roadblocks and overcome those specific hurdles.
3 months, 3 weeks ago on Context is the Key Ingredient for a Successful Business Plan
@ginidietrich You taught me everything I don't know about social media! I dedicate each blog post to you. If you'll be in Laguna Beach, we're going dancing
4 months ago on Adult Bullying is a Problem
People are unbelievable. I became your best friend despite your buggy eyes, dark nail polish, and the fact that you can't hold a tune. Seriously, when people make completely unhelpful, nasty, snarky comments, it's much more about them than it's about you. PS: You're funny?!
True comedic talents don't need to work "blue," @Danny Brown !
6 months, 1 week ago on The “I’m Busy” Badge of Pride
#MadeYouReply, @Danny Brown
Ladies and germs, the comedy stylings of the Canadian Henny Youngman, @Danny Brown
Great post. When people say "I was too busy," they're implying "I'm busier than you." Well maybe you are. Or maybe you're not. Or maybe I've just decided to focus on time management, so that I can respond to all in a timely manner, because, per your post, that's what communicates respect. Unfortunately, this post will resonate most with those who are on the receiving end of the "I was too busy" line!
10 months, 1 week ago on Gin and Topics: Alex Trebek Gets Even
And @Get_Electedin a do-rag? Genius!
Gini, I owe you a HUGE apology. I never believed you could salsa. But right there's the video proof. Girl, you got moves!
@ginidietrich @KensViews @belllindsay #CrazyBossesIHaveKnown
10 months, 3 weeks ago on The Spin Sucks Inquisition: Lindsay Bell
@Howie Goldfarb @KensViews @belllindsay I like the flavour of that comment!
As always, we get a big dose of honesty from @belllindsay The part that made me chuckle is when she acknowledged that her ego/hubris/etc. came from intense insecurity, and that this might in some way surprise us. When people act out in this manner, it's nearly always due to some intense insecurity on their parts. And the rest of the world always knows! I'm supremely delighted that Gini hasn't fired you. Yet. LOL! PS: I think it's incredibly awesome that you got a disease named after you. Who else does that?!!
@Lisa Gerber Absolutely! There are countless benefits to walking through one's fear. And earning the money you're worth is certainly one of them.
11 months, 1 week ago on How To Fight Your Fear: Fighting Fear, Part 2
@Shonali @RobBiesenbach @kensviews @martinwaxman @blah2voila @abbiefink Alas, I won't be there this year :(
11 months, 2 weeks ago on Forget Everything You Ever Learned About Body Language
@ginidietrich My thoughts were of course for the entire @SpinSucks community. I'm SO glad you agree with me on unitasking. BTW, @Jason K @Lindsay and @Laura think you should agree with me on everything. Only #4 was directed at you, and I was merely banking advice for my next call! BTW, IT"S SNOWING HERE!
1 year, 1 month ago on Time Management: A Challenge to Make You More Productive
Amen, amen, amen, Sister @ginidietrich Four things I might add to aid productivity: 1) STOP trying to do everything. Invest more time (yes, I said that) to determine what's most important, and focus on doing that; 2) Related to that, identify and stop doing, or do less of, the unimportant things, and time-wasters. Until you do that, you'll never have "enough" time; 3) Replace multi-tasking with uni-tasking. Although technology seems to allow us to mult-task, our brains aren't wired that way. You'd be amazed how much more efficient and productive you'll become when you focus on something intensely and without interruption for 15, 20 or 30 minutes; and 4) Return my calls. :)
@ginidietrich@KensViews Sometimes going public helps to keep us on the "straight and narrow" And we all benefit!
1 year, 2 months ago on When a Leader Learns of Unethical Behavior
Doing the right thing is always, well, the right thing.You always strive to do the right thing, and correct it when you don't make the mark.What impresses me is your utter bravery in laying out these situations so publicly here on Spin Sucks so others can learn from your example
I'm not the slightest bit surprised by #s 3, 4 or 9. Shocked by #10. And want to know #8. Don't be such a tease!
1 year, 2 months ago on Truth, Lies, and Facebook Memes
@ginidietrich Do I know you?
1 year, 3 months ago on The 82 Things I Love
#19, List 'em out. And I damned well better be near the top!
Makes me a little sad that your gut tells you that you need to remind some PR/communications pros that if it feels wrong in their gut, it probably is. Makes me sadder that your gut is right.
1 year, 3 months ago on PR Firm Accused of Wikipedia Sockpuppetry
@belllindsay You may have what one of my coaching clients told me I might have, vis a vis my FB addiction: FOMO Fear Of Missing Out. What I realized from her insight was that I was actually missing out on more--growing my business, quality time with my family, etc.--by my need to know everything my many contacts were posting on FB. So what might you--and I--gain if we reserved weekends for non electronic connections: Time with family and friends, connecting over coffee or even the phone, but not texting, email, FB, etc
1 year, 3 months ago on Three Secrets to Your Own Success
Bravo re: your turning off on weekends! Please note that taking a call from me on the weekend is NOT part of business, so would not be in violation of your new rule. So I'll expect NOT to get your voicemail when I call (And remember, you never know when it's officer Fikowski of the Illinois Mental Health Association calling for Kelly!) While I'm not yet doing seven hours of exercise a day, I'm shooting for five, but generally doing six!
@ginidietrich I look at it somewhat differently. You set one or more over-arching goals. Your objectives are the milestones along the way. How will you achieve them? And something I left out of my earlier comment, what are the roadblocks to achieving them? What are the hurdles you must overcome? Strategic thinking helps you remove the roadblocks, and overcome the hurdles to achieve the objectives. Some go right from objectives to tactics...but they don't succeed.
1 year, 3 months ago on Six Ways to Be a Strategic Thinker in PR
@JRHalloran @BillSmith3 Does anyone else find it odd that VISA hasn't indicated their goals in doing what they did, and to point in today's @SpinSucks, the strategic thinking behind it?
1 year, 3 months ago on PR Agencies: What the Visa Shakeup Could Mean for the Industry
@JRHalloran Smart agencies are very loyal to their clients, because without them, the agency fails to exist. Clients/accounts are generally served by dedicated or semi-dedicated groups. So distractions from other clients shouldn't be a major issue. Unless VISA plans on expanding their internal teams, and that hasn't been announced, those internal teams can also be distracted and overwhelmed. The other part of the puzzle is that agencies can expand, when needed, by tapping other agency personnel and/or qualified freelancers. How will VISA's internal team do that? Biggest issue from my perspective, is the lack of external vision/objective counsel that any agency worth its salt provides. And said objective is, in my view, a critical need, one that the internal team, by its very definition, cannot provide.
Great post. I think one thing business leaders --within and outside of PR/communications --can do to be more strategic is to have a clear set of measurable objectives. WHAT exactly do we want to achieve? What are the benchmarks? What will we achieve and by when? It's only when those are firmly in place that one can then determine the strategies--HOW will we achieve those objectives? What choices will we make? What is the right road to take? What's our inner GPS telling us? It's only then that we can even begin to lay out the tactics that emanate from those strategies. If one doesn't know what the objectives are, how can one possibly hope to create the strategies to achieve them? Again, not just talking about PR campaigns, but in any situation where one needs to think strategically.
@ginidietrich I cannot accept any group that uses the phrase "The Queen is Dead" without following it with "Long Live The Queen/King"!
1 year, 7 months ago on The Top 10 Guest Blog Posts of 2013 (January – June)
I still don't know who the Smiths are!
Saw today's Inside PR post, so I re-read your beautiful tribute to Arthur. Though starting Saturday with tears wasn't what I'd planned, it was a great reminder of a life well lived.
1 year, 7 months ago on Rest in Peace, Arthur Yann
GREAT post. On a related topic, I've found it interesting to see how many of run to defend Paula Deen for using the N word "so many years ago." and stating "Why is it OK for rappers to use it but not her?" My gut reaction to that has been "Is this really about using the word ONCE, when a gun was pointed at her head? Is THAT why you think TFN dropped her?," "Do you really not see the difference between a middle aged white woman, using the word, and young African-American men using it?" (I'm not justifying their use; just saying it's 180 degrees different) and "A woman claiming to have been raised without any prejudice claiming to "not know what's offensive" and thinking that an Antebellum-styled event, with white folk being served by "slaves" isn't offensive? Sorry if I digress. I suppose my point is that we're reminded daily that we're eons from a post-racial world. End of rant!
1 year, 7 months ago on When Social Media Freed the Inadvertent Bigot
I want to follow @John_Trader1 but the links to his Twitter feed and LinkedIn page in this post don't seem to be working :(
1 year, 7 months ago on #FollowFriday: John Trader