I Empower & Coach Motivated Entrepreneurs Around The World On How To Attract Clients Online By Combining Content Marketing Strategies With Social Media
Peter, I like the idea of parking an idea if necessary so as your guy says, "you can say no, but not yet." With Steve Jobs, I think he proved that the company needed to scale down and now it seems as though they have plans to venture into every market except coming out with a new brand of toilet paper.
If you're not doing one or two things really well in your company, then it screams you're doing too much, and adding another just won't fix the quality issue you already have.
7 months, 3 weeks ago on Conversation @ http://www.entrepreneur.com/article/227321
@Cliff Ravenscraft @tomok97 I couldn't agree more on this one Cliff. The only reason I mentioned it was to clarify what New and Noteworthy is. I would put creating podcasts in the same bucket as any content ... I can either try and force Google to notice me, or I can get noticed because other people are talking about me and my content.
Just as an aside, I read a looooong article last night about a guy whose cat site started sliding in search because other black hat SEO scammy sites were getting more visibility in SERPS. I was amazed what he went through to take these sites down so his site would get back to the top, and after months and a victory at the end, he was selling the "how to do it." I thought to myself ... "WHAT!!" Just keep creating great content, build your tribe via your media platforms and decide to "be" the best in your market. Why waste time trying to take down scammy sites. What a waste of production energy.
9 months, 2 weeks ago on 363 Permission To Relaunch Your Podcast And Much More!
@tomok97 @Cliff Ravenscraft I was listening to a podcast by Daniel J Lewis a few days ago and he was saying that the New and Noteworthy is not just for new podcasts and episodes of an existing podcast of his has featured a few times. What he was saying is that it's New, plus Noteworthy podcasts that get featured and that's where some people get confused since they think it's just to kickstart your new podcast.
Not sure how you get your show to be recognised as noteworthy though. :-( He did suggest contacting iTunes and ask for your show to be considered. Whether or not that would work, who knows.
That's the spirit, Cliff ... I couldn't taint Mac with Windows. I forced myself to stick with Apple products since switching to a Mac in 2010. I fell in love too. So much so, my husband felt cheated on! Time for an upgrade now though - of the Mac I mean.
I love your shows Cliff and I love your conversational style ... it keeps you and your show real.
10 months ago on 363 Permission To Relaunch Your Podcast And Much More!
@Cliff Ravenscraft @TrishJones Can I just ask your opinion on Hangouts just for the audio portion compared to Call Recorder or do you think Call Recorder best?
11 months ago on 358 Should I Use SoundCloud? Setting Boundaries With Your Audience? Co-Hosting Advice & More
@Cliff Ravenscraft @TrishJones Yes, since my comment above, I've decided to keep my videos to ScreenFlow tutorials or similar videos to what you created on the 4 Reasons Why You Should Podcast. Gosh, I've just simplified my life!! :-)
Hi there Cliff. Thank you so much for your advice about SoundCloud. I saw a player on Pay Flynn's site and guessed it was a SoundCloud player, and since I wanting to do the short answer daily podcast (might use hangouts though), I was very interested. Because of your clear explanation of SoundCloud, I'll pass for now.
By the way, I have recently re-fired up my podcasts having let them slip since end of 2012 (ouch!) and whilst I love hangouts, after doing some research on viewer numbers my heart was just swayed towards podcasting. Still unsure, I came to your site looking for your take on Hangouts and saw your video in the sidebar about "4 reasons why you should podcast." Let me tell you, the exhale was huge! I went downstairs into my kitchen and I said "God, you know when the heart knows!" As if He doesn't right!
Your 4 Reasons video is "THE" best on why you should podcast. Thank you!
@PegFitzpatrick @TrishJones I hear you Peg! Sometimes my tongue feels like the battleground where I'm biting so hard. :-)
1 year, 6 months ago on A Few Things I Learned from Jerks on Social Media
"These negative people can be fueled by jealousy, insecurity or something entirely different. You have no idea what their frame of mind is but whatever their negative path is don’t let it knock you off your positive plans." Perfectly put Peggy and the last thing you want to do is enter their drama because it will zap your energy. I confess I have to bite my tongue, do the keyword frenzy thing and then click "delete."
Great article, thank you Peggy!
Danny, to me, your explanation helps the solo-entrepreneur and small business owner understand that there is nothing magical about "content marketing." it's just as you say, a tactic which is part of an overall marketing strategy. To me, it's what was before direct response took the stage and proclaimed, "if you want people to buy, you've gotta sell, sell and sell it again!"
1 year, 10 months ago on Sorry, Content Dudes, But It's Just Plain Old Marketing
I was doing content marketing before I knew it had a name and this is an excellent slideshare presentation backed up with solid information. One thing I have noticed Danny, is that though the term is now being embraced by bloggers, content marketing as a term or custom content is very much seen as a corporate activity. Solopreneurs and the small business bloggers really need to embrace this concept and use it to their advantage.
1 year, 10 months ago on The Sunday Share - 50 Stats You Need to Know About Content Marketing
@Cliff Ravenscraft @TrishJones You're very welcome, Cliff
2 years ago on 300 The Importance of Networking With Others Online – My Story of Networking With Pat Flynn – Google Shuts Down Reader, Is Feedburner Next?
Fantastic Cliff. I actually only wanted to hear the part about Feedburner but so glad I stayed to listen to the rest. You mentioned a few strategies that I know I can implement in my business so I can stop trading time for money. Thanks Cliff!
@Cliff Ravenscraft @TrishJones I hate wine, don't drink it, but used to watch Gary Vaynerchuk's Wine Library just because of his passion. I could even ignore the expletives!
2 years, 3 months ago on 262 Making Podcasts Cool Again? Player.fm Playa Please! – Interview With Angelo Mandato, Creator of PowerPress – And So Much More!
Cliff, "Be Judged or be Ignored ..." One of the reasons I listen to your podcasts, though new to your shows, is the fact that you are you ... you are real.
In fact, I'm more like you than the "clean professional," and you've given me permission as I've been listening to more of your podcasts to just chillax! Seriously, thank you for just being you!
@akaTGIF Thank you! Started another one yesterday for my main site and absolutely loving it. Whilst I don't mind writing, I love to talk, (I know, I'm a woman!) and podcasting is enabling me to use my natural talent. @Cliff Ravenscraft , there is so much to learn. You think you have the handle on one thing and something else shows up. Being able to keep coming to your site for information though has been sheer bliss!
2 years, 4 months ago on 287 The New MySpace – Domain Extensions – Playing Audio of Video Podcasts in the Apple Podcasts App – And More!
@Cliff Ravenscraft What do you mean you "WANT to learn" how to speak like the Brits. I thought you did a great job! Your cockney accent was better than if I gave it a try. :-)
Thank you for the plug and link Cliff! So appreciated. Am listening now and have already learnt something new ... I now know why you just add the episode number to the slug or permalink of your podcasts .... so much easier to give people the url. Great content as usual. Thanks!
Thanks for this great reminder, Jay,
I confess, I've deviated from this somewhat over the past couple months and, I'm noticing that my subscribers are not the same quality and, I've been getting fewer ... back to focusing me thinks!
3 years, 7 months ago on To Build Blog Subscribers, Get Narrow-Minded
Well said Trey. I'd rather go deep than wide when it comes to friendships. I honestly believe the Internet is turning us into fakes ... we all pretend to be interested in each other and it's just not true. T Harv Eker said, "how you do anything is how you do everything." Is this what we want to practice ... fakery in our relationships so it becomes a learnt behaviour and we're then without realising the wider impact, we start pretending to listen to our spouse or kids or close friends.
3 years, 7 months ago on Social Media, Pretend Friends, and the Lie of False Intimacy
Thanks for this Jay. I was almost feeling the need to opt out of some elements of social networking altogether, but your suggestion of pairing down is a much better solution. Haven't had a chance to play with Google + (not honored enough to get an invite :-() but, I've heard some good things and looking forward to it.
Thanks again for sharing, Jay.
3 years, 9 months ago on Popularity and Reciprocity are the Enemies of Connectivity
It's difficult especially when there are world time zone differences but, if someone is responding immediately to questions on social media sites, I would be inclined to think they have no discipline or, they have too much time on their hands and therefore, not enough work.
3 years, 10 months ago on The Fallacy of Round the Clock Social Media
Wow, this is such a mature attitude if ever I've seen one Jay ... "there is enough room in this business for everyone." True, some people are more knowledgeable than others in every business but should that be a justifiable barrier to entry. Everyone has to learn at something and in my view, the best way to learn is to either train or do it for someone else.
3 years, 10 months ago on Clowns, Charlatans, and Social Media Name Calling
@Danny Brown I'd have to agree with your point about not fighting with fire Danny and this is where the maturity has to kick in on the part of the publisher. Even when commenting on other people's blogs, it's best to get the keyboard frenzy over with, read what you've written and then ask, "how much will this benefit me?" I swear this one strategy has kept me out of trouble on more than one occasion! :-)
4 years, 5 months ago on Don't Be a Blogger If You Can't Stand the Heat
I think this all comes down to perception ... how does a blogger want to be perceived by prospects? Yes we have to handle criticism well but there are times when readers just have to know you're no pushover and, some of them 40, 50 or otherwise, walk out of the playground, onto your blog and start playing up like a child tired and ready for bed. Sadly, free publishing does not bring with it a requirement to be mature it's sometimes borderline between someone asking a question and being down right rude.