Livefyre Profile

Activity Stream

"Those who speak the loudest have the least to say."

1 year, 5 months ago on Why the Best "Social Media Stars Reality Show" is the One That Doesn't Need Made

Reply

If this looks like hard work...well, that's because it is.

Great, great post. Thanks for the kick in the pants...

1 year, 7 months ago on Link Building Techniques That STILL WORK!

Reply

Am so glad you said this. It sucks out there, and the A-Listers are the worst - and many of them don't know (or don't care).

1 year, 9 months ago on Dear A-Listers: I’m Worried About Your Souls

Reply

I for one welcome our new Area 224 overlords.

1 year, 9 months ago on #HecklersHangout 23 – Taking Over the World with Dave Van de Walle (@Area224)

Reply

I'm in exactly NO brackets...i.e., I received nothing from LinkedIn. Nothing.

I'm rather meh about the whole thing, anyway; but you're right that they didn't do much for that other 90%.

1 year, 10 months ago on 2 Things LinkedIn Did Wrong

Reply

Don't know - been on the fence for a long time here.

 

I think there's a chance that being overly interested in personal branding leads to more than a touch of arrogance. It's like we're building an army of "me first" people, and then everyone talks in the bubble about themselves. It's scary - but, in the interest of "personal branding," it's easy to default to that.

 

Here's another thought: people, by themselves, don't scale. Once you get to the point where all you do is "build your personal brand," now what? Everything's attached to you? Then where do you go?

 

FINALLY, then I'll be quiet - there are a good chunk of personal brands where the outside presence doesn't match the inside reality. Anytime someone says they've built a "million dollar business" around themselves...I run the other direction.

 

 

1 year, 10 months ago on Two Reasons a Personal Brand is Imperative to Business Growth

Reply

Can you explain the Final Four connection? Seemed odd if you don't know the background on Ms. Springer, which I don't.

2 years, 3 months ago on While Big Tech Chases the Elusive Small Business Market, a Startup in Ohio Has Already Quietly Cornered it

Reply

I'll pile on with congratulations. Congratulations! Will there be cake?

2 years, 3 months ago on #FollowFriday: Allen Mireles

Reply

Advice: ask the "end game" question.

 

Did this FIVE YEARS ago with a potential business partner - a company that my company was talking to. End game for this chap? Sell his business.

 

I see, so how will social media impact your ability to sell your business? In his case...not at all. Next topic, please.

 

Good post.

2 years, 4 months ago on A Social Media Measurement Rant

Reply

I have a seven-year-old son. My wife and I have agreed to keep him out of Boy Scouts from here on.

 

The plan is to find other activities, and explain to him that the discrimination that BSA is guilty of would be just like if our church told so-and-so they couldn't come because they have two moms.

 

Done and done.

2 years, 5 months ago on So the Boy Scouts of America Suck…Now What?

Reply

Organizing??? ARRRRGH!

 

Seriously, though, great tips. And also keep this in mind with foodstuffs: if you've got something that has an expiration date ages into the future, and you've had it awhile, then...food pantry it is. (We have a couscous something-or-other that expires in 2014. We've had it since 2009. Maybe it's time to just let go.)

2 years, 5 months ago on Making the Most of Your Pantry

Reply

I stopped paying attention to traffic numbers LONG ago. It gets really annoying, self-defeating, and can drive a person crazy.

 

For the very reasons you talk about, I tend to focus on quality, not quantity, and would rather build 5 really solid relationships than have 500 visitors and meet no one.

 

Plus, I'm starting to use the "want to have a beer with" metric as the only one that matters. Am I the person someone wants to have a beer with? And, this site I'm visiting, do I want to have a beer with the writer?

 

NO? Carry on...

2 years, 6 months ago on Are you sure blog numbers matter?

Reply

 @clcooper That's hilarious...and a little scary.

 

I do know of an Illinois Bison producer - somewhere between Naperville and Peoria. Ish. Passed it on a back road one day. Also, the Cubs have an official Bison sponsor - which is somewhere in Colorado.

2 years, 6 months ago on Yet Another White Meat!

Reply

 @clcooper Portable Hard Drive? No clue. Alex Trebek...well, there are these clever commercials out now where Trebek, Wheat Thins in hand, annoys people at a party by knowing all the answers. (I love him so; but he does seem to know ALL the answers.)

 

If you've got Whole Foods near you, you can normally get bison for about the same price as grass-fed beef. Last time I bought it, I did ask if they carry ostrich, too - but they don't. That's getting tougher to find.

 

Thanks for the comment!

2 years, 6 months ago on Yet Another White Meat!

Reply

New York? Wowzers, dude! Go get em!

2 years, 6 months ago on Facebook Post Leads to Community Manager Job

Reply

This Wally (or Wall-E) loved that article. Inspirational. Thank you.

2 years, 7 months ago on When someone saves your life

Reply

I call this "Muse Syndrome." After the band, Muse, whose radio ads say "they've been called the greatest live band in the world."

 

By whom? That's subjective, and so is influence. Muse may rock the mic, or you may be bored out of your mind at their concert. Klout may tell you that George Takei's score is in the 70s; then the guy shares one meme on Facebook and you see it everywhere.

 

Slippery slope.

2 years, 7 months ago on Social Media, Self-Proclamation and the Wanky Word

Reply

I have to comment because this is so damned awesome.

 

While you're talking modern warfare and social media - consider Afghanistan. A war with no point, being fought on several fronts, dragging on forever, with no end in sight. Conversely, how bout the precise Israeli Army maneuvers.

 

Wow...the parallels between warfare and social media - really interesting. Great, thought-provoking stuff.

2 years, 7 months ago on The weapons are ahead of the tactics

Reply

Let this be the first blog post I click through and comment on today...Cheers, mate! Great stuff.

2 years, 7 months ago on Make It Your Mission To...

Reply

Great, great post @Mandy Boyle ...and it takes gumption to admit that you made a mistake and are willing to learn from it.

 

Ten bucks, ten THOUSAND bucks - here's to learning from it, taking control, and moving onward and upward!

2 years, 7 months ago on When You Make a Financial Mistake

Reply

I *like* this, but I fall short of saying I *love* this article. I think it stems from the use of the letters "R-O-I".

 

There's not an "investment" that's quantified here - you're coming up with metrics, you're quantifying your performance against KPIs, and you seem to have a very firm grasp of what that does for you and your organization. So I applaud you there.

 

But...there's not an investment here. Not time or money - neither is quantified. Therefore, I'd say it's not ROI. It's possible that those numbers do exist at your organization and they're not for public consumption.

 

In any event, I do like the article.

2 years, 8 months ago on How to Measure Results When It’s Not Tied to Sales

Reply

 @BobReed YES, Bob, a thousand times over...great advice. And the professional networking doesn't have to be limited to finding the next job or the next client. Maybe there's a skill that you want to hone - and meeting people who work in that industry can get you the right connections to get better...

2 years, 8 months ago on Professional Networking On A Budget

Reply

Am *really* interested in finding out just who was spewing the bad advice. But, alas, gut needs to be trusted. 

2 years, 8 months ago on He wrote ten books so he must know his stuff

Reply

This is a wonderful review, Marjorie, and I thank you for writing it.

 

One of the things that is troubling me about these kinds of books - and one of the reasons I don't read these kinds of books - is that they appear to be centered around very fuzzy concepts. Social Media is still a fuzzy concept - and I am big into measuring things like "time" and "ROTI" and the like. Businesses I work with don't like to be sold on fuzzy concepts.

 

I think we all could use some basic grounding in the numbers stuff: not just marketing numbers, but how to run a business. I'm seeing too many purported experts telling us how businesses could run social media programs - but not focusing on whether or not that business is actually sustainable.

 

 

2 years, 8 months ago on Book Review: No BS Social Media

Reply

Am told - from my days at Costco - that the average cart has $150 in it by the time they check out. So...yeah, this is the kind of stuff we need to know.  AND I get sucked in, at Costco and at Target, every single time - it's that "complete circuit" thing. Gets ya every time.

2 years, 9 months ago on How to Get Out of Target Without Spending $150

Reply

"Innovation" is the word that has become so passe, to me, that it has lost all meaning. Seeing people with "Innovation" in their title makes me gag. And big companies "Innovate." No.

2 years, 9 months ago on 7 Business (Buzz)Words That Have Lost Almost All Meaning

Reply

 @Heather Acton Fire, and the Salsa Verde from Taco Bell are both awesome...

2 years, 9 months ago on How To Fall in Love With Taco Night Again

Reply

Awesome stuff! True story - we snuck spinach into a smoothie a couple weeks back. 2/3 of the kids loved it. (There were blueberries, too...)

 

But, upon making a second batch - I broke the blender. Gotta get a new one.

2 years, 9 months ago on How To Add Super Foods to Your Diet on the Cheap

Reply

I AM WEARING A SHIRT THAT SAYS "I KNOW YOU ARE BUT WHAT AM I?" RIGHT NOW.

2 years, 9 months ago on Five Inappropriate Ways to Respond to Criticism

Reply

Great tips!

2 years, 9 months ago on How To Get The Best Service For Your Buck

Reply

Most of my music discovery? Actually YouTube...if a friend shares a link, and I trust their judgment, I'll listen (or, more accurately, watch).

2 years, 9 months ago on How To Discover New Music Without Spending A Fortune

Reply

 @Mandy Boyle I predict more barter networks arriving in the months to come. Right now, they're confined to the larger players...but once there are more buy local movements, that will mean more bartering.

2 years, 9 months ago on How To Prepare for Hyperinflation

Reply

Jay, great stuff and thanks for sharing.

 

I fear that the big boys will continue to win - and there needs to be some hook for small businesses. The person or group or company that figures that out will win big. But small businesses will suffer in the interim.

2 years, 9 months ago on 14 Ways New Facebook Betrays Small Business

Reply

A dig on Man U!

 

Seriously, though, I'm amazed - sometimes absolutely shocked - at the whole sellout thing. It happens - I've watched it, where brands (and people) are too busy with the glitterati that they don't acknowledge the little people.

 

There's very little empathy marketing going on, IMHO. A lot of it is me, me, me and should be "what do YOU need? How will YOU benefit? What can I do for YOU?"

 

Great post.

2 years, 9 months ago on If You Want Fierce Loyalty, You Need To Be Fiercely Loyal First

Reply

 @Mandy Boyle Yes - and I would imagine the New Frugality team just started to scratch the surface here...no matter the industry or what you do for a living, you can certainly find some good (free) stuff online.

2 years, 9 months ago on How To Learn From Internet Gurus Without Spending a Dime

Reply

Very cool! We'll see if we can fit it into our own schedule!!!

2 years, 9 months ago on Introducing a Spectacular Speaker Line Up #140MTL #Montreal – Part I

Reply

 @amyshankland Thanks, Amy! Also, when researching this article, we didn't know how much gelatin is used in some of the hair products. That, plus chemicals...well, there's a way to go vegan with this hair care stuff, too. Cheers!

2 years, 9 months ago on How to Wash Shampoo Out of Your Life

Reply

Here's something funny: yesterday, I thought to myself, "I need to get up early tomorrow to mix things up." 5:30 came - an hour before my usual wake-up time, and I popped out of bed. Goodbye routine!

 

Great post, mate.

2 years, 9 months ago on Change Your Routine Or Be Routinely Ignored

Reply

 @dougricesmbiz Agree, Doug - failure vs. sitting on the sidelines is a "win."

 

I subscribe more to the theory that failure needs to be something to learn from. I failed with my first startup - it was a real startup, a real business called U Sphere with actual paying customers and the like. I failed because it didn't make it long-term; folding after three years.

 

BUT, I learned from it - TONS. I tell folks it was much better for me than getting an MBA would have been - I learned operations, I learned customer service, I learned finance - and some of these lessons were painful.

 

I see most of the "romanticization" of failure stuff amongst the "hey, join my team, buy my stuff, enter my downline" world - which might work as a scare tactic.

 

Great post, though - very thought-provoking. NOT a failure as a blog post.

2 years, 9 months ago on Myth: Failure is Sexy

Reply

I'll give you a flipside story...a few weeks ago, I was contacted by a person who is actually a pretty big deal online. He said "hey, I'm in town in a couple weeks, you up for grabbing a beverage?" I said yes, we agreed to sit down, picked a time and place. Whaddya know - the dude was WAY MORE CHARMING IN PERSON. Had a great time meeting IRL and, not that I expected him to be a dud, but it was one of the highlights of the year so far.

Add to it that there were about four other people I met for the first time that evening - and we're all doing the real-life correspondence thing, scheming on this or that.

I hope that your experience with these couple bad apples doesn't spoil the whole bunch...

2 years, 10 months ago on Social Media Smart But People Stupid

Reply

Love it!

I think back to my early days running a startup - which I did for two years working primarily out of the Starbucks near me. Walking distance, saved on gas and commuting costs...but hoo boy, I made a lot of guilt purchases (coffee, muffin, sandwich, etc.). Cost me tons!

Great tips, kiddo, and I'm not just saying that...

2 years, 10 months ago on How to Run a Low Cost Small Business

Reply

Great stuff, Mike...though I think item 6 could be "get lucky..." We went with an adjustable rate ("3/1") mortgage in 2004. It had a clause that said they'd add 2.75% to the 1 year constant maturity as posted by the Fed. (Whatever that means...) Long story short, we haven't paid more than 3.5% for the past three years. Though it's not fixed - if the economy goes into the tank, then, well, we might have to refi!

Thanks for weighing in!

2 years, 10 months ago on How To Save Money On Your Home Loan

Reply

LOVE these, but Tip 2 resonates with me...rotate the stock...don't know how many times we open the new juice and then find the old juice in the back. Great stuff, and thanks!

2 years, 10 months ago on How to Save Money By Running Your Kitchen Like a Grocery Store

Reply

An Aldi lover here! And I feel your pain on the quarter cart deposit. Even after getting advance instructions...I still had no clue what I was doing the first time.

We're big fans of the off-brands - frankly, everything BUT facial tissue (theirs is average at best).

Thanks for sharing your tips, @nancy hala !

2 years, 10 months ago on How to Spend Less Money on Food (and Household Supplies)

Reply

@Heather Acton Venison Smoked Sausage was rather tasty, as far as I remember.

2 years, 10 months ago on How To Obtain Lean & Juicy Meat For Pennies Per Pound

Reply

I was looking for SOMETHING new to cook this weekend. And I haven't had venison in years!

2 years, 10 months ago on How To Obtain Lean & Juicy Meat For Pennies Per Pound

Reply

@deleted_91832_Sean McGinnis@jennifercario "How to Maximize Pinterest,: Using the hottest new social media site to become a ninja, guru and rockstar all in one" is my book, available on Kindle THIS AFTERNOON. The ROI of the book is 8 to the power of Awesome.

2 years, 10 months ago on Pinterest and the Huge Sucking Sound

Reply

@Heather Acton I happen to love Kickstarter, too, just for seeing what people dream up...

2 years, 10 months ago on How To Raise Money For Your Small Business

Reply