PR girl in Chicago. Social media enthusiast. Techie. Love all things marketing, especially digital. Enjoy humor, creativity & forward thinking.
I think you're spot on with this! My question for you: Any tips on how to overcome/work with this "wanting to be liked" thing? There has to be a way!
12 months ago on Likable vs. Successful: The Issue Women Leaders Face
The worst thing about this is that it made me wonder if the joke's on me for believing in ethics and following them. Really, I thought, "Am I the naive one here? Clearly what this guy is doing actually worked for him." So I'm glad people who have been in the industry much longer are saying that this is not typical or acceptable behavior. It's sad, really. We take one step forward and someone like this puts us about 10 more steps back.
1 year, 4 months ago on Trust Me I’m Lying: How One Person is Hurting an Entire Industry
Thanks for sharing this! I'm making my entire team download it too :) Hope you're well!!
1 year, 4 months ago on The Best Practice Guide for Blogger Outreach
Congrats! Awesome news! I miss you, by the way. Drinks and shoe shopping soon???
1 year, 6 months ago on Arment Dietrich Creates Partnership with Thornley Fallis
I can't get over this: Them’s Mighty Big Words You’re Using. HAHA! You're the best. I love this post. Hope all is well with you :)
1 year, 6 months ago on Social Media, Self-Proclamation and the Wanky Word
You and I have had this conversation before. The funny thing that I noticed is that the clients who only care about publicity/media relations are the ones who are always unhappy and don't stick around very long. They probably jump from agency to agency asking "what have you done for me lately?" because if they don't see media coverage every week then they can't understand what you might have done for them. It drives me insane.
Also, I 100% agree on the reaction you get from people when you say you're in PR. They don't know what it means! It's sad because we still haven't mastered how to explain it to them. I think we might have to make it our personal mission to come up with a description that does it justice and doesn't require us to go on and on for 30 minutes.
1 year, 10 months ago on The Difference Between PR and Advertising
I just sent this blog post to the rest of my team who pitches story ideas to the media. Just like bloggers, the media is interested in the same types of stories. At the end of the day, bloggers and reporters want the same thing: readers, comments and shares.
Thanks for reminding us about what's interesting and what resonates with people!
1 year, 10 months ago on 10 Content Ideas that Generate Comments and Shares
I think what's sometimes missing from our blog posts calling out other PR "failures" is that we all make mistakes. This job isn't an exact science. A lot of what we do is based on split second decisions, and that means it's inevitable that at some point we'll make the wrong one. But we have to keep talking about the PR failures because that's how you learn. It may sound cliche, but I've learned a lot more from the mistakes I've made (or other companies have made) than I have from the successes.
1 year, 11 months ago on PR Failures: Should We Stop Talking About Them?
I've encountered this with clients many times before. The first thing I always tell them is that the majority of people who take the time to comment on articles about them are going to say something negative. I lightened the mood with one client by sending them a "BroTip" from brotips.com saying "Haters are just fans in denial, bro."
But in all seriousness, there is no way that everyone will like you. I always suggest thanking them for the "feedback" (the nice version of what it is) and addressing their concerns as much as possible. I also think it's important not to ramble on too much as it gives them something else to pick apart in their next comment. It's always wise to say you'll take what they had to say into consideration.
Sometimes, though, the best thing to do is let the comment go. You risk looking petty if you start attacking back at everyone who makes a gibe at you.
My two cents. Thanks yet again for your advice on a topic that's been on my mind recently. GET OUT OF MY MIND! Haha ;)
1 year, 11 months ago on Five Ways to Deal with Negative Online Comments
Well this makes me feel a lot better about the fact that I haven't written a blog post in about a month ;)
Great points made. As always. I enjoy your philosophy on blogging and our favorite word "engagement."
1 year, 12 months ago on Three Things I Would Have Done Differently If I Started Blogging Today
2 years ago on Women Are Our Own Worst Enemies
HAHAH! "Project Unfollow." My advice to these people: get a life. And maybe spend some time gaining some knowledge so you actually have something of value to share.
As always, great post!
2 years, 1 month ago on The Great Twitter Unfollow of 2011 - Leaked Email
And here I thought "the big purge" was going to be about unfollowing people who tweet a play-by-play of their daily lives. I need to do a purge of those folks.
But no, you're telling me it's about egos and popularity? Really? Wow. You're right that this is laughable. Come on, it's just Twitter! People who don't live in this space would never define influence or leadership by something like followers vs. following ratio. All of those people have lost credibility in my book.
2 years, 1 month ago on Laughable Social Media: The Great Twitter Purge
ginidietrich YES! I think my brain must be an amusing place to live. Haha!
2 years, 1 month ago on Four Tools to Assess Your Audience’s Online Usage
I love when you write posts that apply to exactly what I need at the time! Yayyyy
I never thought of using Pinterest that way! How "pinteresting" (hehehe couldn't help myself) Nerd alert.
2 years, 2 months ago on Five Tools to Prep You for 2012
I absolutely love this post. It goes back to what we were talking about in the comments in your post last week about perspective. This really puts our lives into perspective. And we all need a reminder like this from time to time. Thank you.
PS--Insights posts are my favorite!!!
2 years, 2 months ago on The Most Important Job in the World?
This is yet another example of why those of us in the "social media bubble" need to take a step back and get some perspective on the situation. Before we even get to the point where unnecessary insults are flying around, let's remember that we're debating social networks. That's right. It's not politics or religion or ending world hunger. It's just social networks. At the end of the day, they're just places where most people go to socialize with others--whether its those that are like-minded professionals, good friends, family, or even strangers. It is what it is, folks. Let's remember that before we start snapping at each other and acting like we're in high school where "you're not in the cool crowd if you like Twitter over Facebook or Google+"....really? Is that really what it's become?
Sorry for the rant in your comments. I do agree with the points you make in the rest of your post. Regardless of what anyone thinks about social media, your other points still hold true.
2 years, 2 months ago on Lessons From An Asshole
I think the avatar is actually very appropriate for Netflix these days ;)
2 years, 2 months ago on Netflix: A Lesson In Communication and What Not to Do
ginidietrich That's a good point, and those are good suggestions that I'm going to start using where applicable! Thank you!
2 years, 2 months ago on Measuring PR Success: Seven Metrics to Consider