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Excellent post! Thank you for sharing.

2 years, 3 months ago on 23 Social Media Facts to Share with Executives

Great article and fantastic tips.. Doing your research is such an important factor that is unfortunately overlooked. One addition that I would add, which falls under the 'become a better writer' tip, is to make sure that you are writing clear messages while eliminating the industry jargon and typical buzzwords from your writing both in collateral and pitches. I actually did a post a few months ago on the '100 PR buzzwords that need to die' http://bit.ly/100PRBuzzwords which is a bit tongue-in-cheek but when you read it may make you cringe at many of the words lists. I can say that I have been as guilty as the next with their use. Looking forward to reading your posts!

2 years, 6 months ago on 10 Tips to Become a More Successful PR Pro