Tony Gnau T60 Productions
T60 Productions is a full-service video production boutique.
Man oh man... I have a GREAT crowdsourced video idea for them. Get their customers to start shooting video of themselves as they play the game and have them send it in. I'm sure people get really animated. Then, edit those reaction shots to some music.
6 days, 21 hours ago on The Game of Content
Glad to know I'm not the only one writing complete letters/responses and then deleting them. My rule is write it one day, then read it the next day. Sleeping on it usually allows cooler heads to prevail.
1 week ago on Kelly Blazek Proves Communicators Have One Chance to Get it Right
Really good stuff Shanna. Glad to see you threw in the part about watching movies. That's something I think a lot of people might not associate with writing.
1 week, 1 day ago on Improve Your Writing with Six Writerly Hobbies
That's awesome. I got to meet the guy who started that trend for United. Lincoln Park Zoo is a client of mine and they had him come in for a motivational speech on customer service... I shot it for them. Here's a Good Morning America story on him: http://youtu.be/QUK6wqZt0Es
1 week, 1 day ago on United Pilots Show Power of the Human Touch
You know I'm in.
3 weeks ago on Become a Spin Sucks Brand Ambassador
For some reason, I especially like the part about adding video. :-)
p.s. started my own series today that will be turned into a long-form piece on the types of videos people should produce. My next five posts will probably be focused on this.
4 weeks ago on The ROI of Brand Journalism
Okay... I like the idea of writing a series around one topic to turn it into a long-form piece, but I do have questions.
Are you suggesting writing that series... posting one "chapter" at a time to your blog. Then when the series is complete, rolling all the pieces into a single post that is then the long-form piece?
Or... are you saying to just think about it as writing a series, and then post everything all at once into a single post?
Does that make sense?
1 month ago on The Role of Long-Form Content in Brand Journalism
Good stuff Rob... I always have clients asking me to edit out "Ums" in their videos. I'll take some out, but I have a serious discussion with them about it and insist on leaving some in. No "Ums" equals an unnatural and unauthentic sounding video.
I'm going to start sharing your take with them from now on!
1 month, 1 week ago on Answers to 7 Common Questions About Public Speaking
@ginidietrich@T60ProductionsSecond best!? Try first loser. Grrrr.
1 month, 2 weeks ago on Guest Blogging: A Change in the Google Algorithm
Doing more guest blogging is one of my goals for 2014. Good thing I'm not a robot.
Good thing I'm not a robot. Good thing I'm not a robot. Good thing I'm not a robot. Good thing I'm not a robot. Good thing I'm not a robot. Good thing I'm not a robot.
@belllindsay @T60Productions I noticed that... and "liked" it on YouTube. :-) It's similar to something I might be doing at my blog next week.
FYI... I went back and noticed you embedded the video with the original blog post. One thing I noticed though is that the video isn't labeled. If someone is reading that post for the first time, they might not know the video is related directly to that post they're reading.
Just a thought!
1 month, 2 weeks ago on Long-Form Content: It’s Time We Take it Seriously
@belllindsay @T60Productions Agreed! I was thinking more a long the lines of pairing a video with long-form content and how that might impact search.
Wow... interesting stuff Garrett. How, if at all, do you think video plays into long form content?
Good stuff Lindsay... it's why I always preach "authenticity" to clients when they produce videos.
1 month, 2 weeks ago on PR, Charles Dickens, and A Tale of Two Cities
Time management must be in the air. I saw this earlier today (below)... think I'll pair it with your post in a tweet later today. :-)
14 Things Successful People Do On Weekends http://htl.li/sxvtL
1 month, 3 weeks ago on Time Management: A Challenge to Make You More Productive
The whole "Yes Men" thing drives me nuts. We run into it all the time with video because everyone is an "expert," right?
I definitely pick my battles though. I usually only speak up if a client wants something that is going to sabotage the video. A lot of requests don't hurt the video (nor do they help), but there's not much sense in fighting them.
I do have the opposite to your "winning new business" story. We were recently up against three big video companies in a RFP and the client interviewed each of us. I told them what I thought of their previous video (wow... boring) and offered a SUPER creative way to turn dull information into something fun to watch. They even told me how much more creative my ideas were compared to the other companies.
A week later I got the "we regret to inform you" email.
Oh well... you win some, you lose some. I'll put those ideas in my back pocket for an Arment Dietrich client. :-)
2 months ago on Traditional PR, Alone, Cannot Create Conversions
Business goals for this year include one new client every month... double last year's revenue... and increase capital reserves to purchase another new camera!
Personal goal is to make this the Year of Fitness! Workout three days a week, commit to yoga one day a week... and... wait for it... my first triathlon this summer.
Bring it 2014!
2 months ago on 2014 Business and Personal Goals
Good stuff Rob! "if you want to make a change, why wait on the calendar?"
Exactly! I've actually be revamping my content strategy and planned to launch it the first week of January. Then I thought to myself, why am I waiting until then? I'm not some giant corporation that changes course like an oil tanker... so... I just did it! It actually helped me work out some kinks so now I'm more confident about the direction I'm heading.
Have a great 2014!
2 months ago on The Only New Year’s Resolution You’ll Ever Need
Good stuff Clay... thanks!
2 months, 1 week ago on Using Dayparting to Grow Readership of Your Content
Really, really good stuff Kerry. I'm going to share this post with every client who wants to use popular music in their video instead of royalty-free music. Thanks!
2 months, 3 weeks ago on Avoid This Common (and Costly) Copyright Mistake