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Thanks for mentioning me in your post Frank. If you didn't, I would have had to comment to suggest you left me out. I kid, I kid. It's been a while since I had a chance to read one of your articles - I'm glad I stumbled upon this one (and on one of my favorite blogs too). I do think ranking and list posts - when done well - are valuable resource posts for people. They help people discover things when carefully curated. You might recall I've done a couple of exhaustive lists on Journalistics - like the one of 90+ journalism blogs and resources. This wasnt a tactic to get the attention of the bloggers, but rather a service to the community as a whole (there are far too many blogs out there that go unnoticed). It's been a long time since that post went live, and I need to update it, but I still get comments every month from people who are grateful I took the time to put it together (and yes, a couple that suggest I left a good one off the list).

1 year, 11 months ago on Ergo Ego: Personal Brands and the Top 10 PR Whatever


I'm flattered to see Journalistics named most education, following in the footsteps of previous winners Jay Baer (Convince And Convert) and Brian Solis (PR2.0). Thanks for the kind words Jodi (and Arik). Congrats to familiar faces Gini and Shonali as well (both could have gotten nods for most educational too). Thanks so much - what a great way to start July!

3 years, 9 months ago on The PR Reader’s Choice Blog Award winners


Great post Matt, thanks for including me in the roundup. Any of your points could be standalone posts - great advice for PR pros. I particularly like your suggestion to expand your training with things like HubSpot's Inbound Marketing Certificiation - PR pros need to get up to speed with inbound marketing-type approaches if they aren't already. My favorite point is on the headline writing - I've been working harder to write better headlines. It's important for engaging readers, increasing open rates, and improving your SEO.

4 years, 5 months ago on 10 Tips to Become a More Successful PR Pro