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@ginidietrich I haven't yet had the pleasure of meeting Martin Waxman, but I do follow him on Twitter.
3 years, 1 month ago on 10 Tips to Become a More Successful PR Pro
To learn something new, I recommend volunteering in the field. I'm a Board Member for CPRS Vancouver (the Vancouver chapter of the Canadian PRSA), through which I meet many super PR pros from various organizations. I also volunteer to mentor PR students, as a way of giving back to the profession. I learn from their questions and they keep me in the loop about what's being taught in schools these days. As well, I sometimes volunteer my communications services for not-for-profit organizations, such as the David Suzuki Foundation. It's a great way to give back to the community and to flex my PR muscles in a different context from my day job.
Some people argue that we shouldn't give our PR skills away for free, but really, the extent to which we do so can be managed with a little common sense. And I believe the greater good shouldn't be ignored. Plus, it's fun!