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Why is the startup world continually surprised at how well email marketing performs? Look, I know startup folks are supposed to hate marketers and not listen to us because we're not real people or something, but this is user engagement 101. Email has been the top conversion and engagement tool for most of the campaigns I've worked on. It's not like we're hiding this knowledge. Sigh. Anywho, I am psyched to see NSFWCORP develop a kickass newsletter. I think we all need more brilliant writing in our inboxes.
2 years ago on On Monday I thought email was dead. On Monday I was an idiot