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There are great writers out there and there are many genres of excellent long form too - New Yorker style reporters' essays are only one aren't they? How about all the terrific non-fiction writers whose book-length prose needs nurturing to fit into a longform frame? Emerging bloggers who are open and willing to work hard with editors? Scientists and other scholars who are highly motivated to communicate outside their discipline? Yes, I agree we need writing that has been deeply nurtured by intensive editing: that's a shortcut that publications can't afford to make. It's not lack of talent but lack of time and editorial resources that makes the biggest difference. Check out our new magazine Aeon for our take on the longform renaissance. 

2 years, 5 months ago on Suddenly everyone wants New Yorker style content. Only one catch: Who is going to write it?