Client Services Director at Arment Dietrich
@KateNolan I'm right there with you on the Holderness...a part of me feels super irked by them and then a part of me laughs, and then feels irked that they made me laugh.
1 day, 6 hours ago on Gin and Topics: It’s the End of the Year and We Loved it
@belllindsay @LauraPetrolino @bobledrew YAY! #favorite!
1 day, 6 hours ago on Timehop Helps You Build Community with Nostalgia
@biggreenpen Well you have many responsibilities here on Spin Sucks, so I hate to take away any of your time from our needs for timehop. I'd avoid it. :)
@Howie Goldfarb Yes, great points and I totally agree with you. Really the timehop app is just more of an example, a case study of using nostalgia, since the entire business is built on it, but brands like Ford should use their iconic musclecars or whatever there is a community around, a community that is joined together by this memory. It can take many, many different forms, which is part of what makes it fun.
Also (sidenote), I'd love for us to have an app that showed some of our past Spin Sucks comments! HAHA! That's such a great idea! I know I've stumbled upon a few of mine every once in a while when digging up old posts...and wow...they are special indeed!
@RobBiesenbach @biggreenpen Ohhhh, you are right! This is such a great scene and great show (plus it provided me opportunities to dress up in Mad Men style to attend the endless themed parties that resulted).
Try @timehop, you'll be hooked. And since it's an app on your phone, you can simply look or not look (i.e. not another email to get through)
@Eleanor Pierce Haha! I think it's just because you feel connected to a happier time.
3 days, 2 hours ago on Timehop Helps You Build Community with Nostalgia
@belllindsay @bobledrew Shhhh...you are just jealous Lindsay!
And Bob, you can connect it to corporate accounts. You just connect up through your social profiles, so as long as you have corporate social profiles you are good to go!
@belllindsay What do you mean you can't find it? http://timehop.com/
And I love the dinosaur too! He might be my favorite part. I'd like to be his friend. I also love this particular image because it's so true to character for me..."Simma Da Na"
@Digital_DRK @LauraPetrolino Ah...thanks! I'm getting there :)
3 days, 6 hours ago on Ten Communicators to Follow
We really know a lot of awesome people! Great list!
@ginidietrich @RobBiesenbach Just a reminder that both Rob and @HeatherTweedy made two of our 12 days blog posts this year......make it rain folks!
@ginidietrich @LauraPetrolino oh. Well nevermind then.
5 days ago on Nine PR Blogs to Read
Most of these are on my daily blogroll, others include (not all of these are straight PR but help me with my job in some way....it all sorts of meshes together for me): Seth Godin, Conversation Agent, @cspenn 's blog (in addition to Shift's ....ALLL the Chris Penn), Hubspot (especially great for keeping up with changes, updates, basic tips/tricks, etc.), Sasha Dichter, A Learning a Day, Roger Dooley, HBR, and of course Danny Brown...even though he tried to get me fired as my subscription reward, he still writes a good blog.
These are just a sampling, I have a lot I scan through at different times, or when headlines catch my eye.
5 days, 4 hours ago on Nine PR Blogs to Read
Nice parenthesis at the end...smart :)
The never having time to read everything is a big one for me, or listen to all the podcasts I want to, or attend the webinars I want to, or, or....just consume all the information I want to.
5 days, 4 hours ago on What Sucks About Being a Communications Professional
What a great list of valuable tools!
6 days ago on Improve Holiday Usability with These Nine Heatmap Tools
@HeatherTweedy @Howie Goldfarb @ginidietrich Don't worry everyone, I'm making it my job to go out and round up all the best and brightest men!
6 days, 8 hours ago on The Eight PR Up-and-Comers
@belllindsay @Eleanor Pierce I even feel like my birthday is too close to Christmas because it means I have to wait until after Jan 1 to start celebrating.
1 week, 2 days ago on “Way to Wreck Christmas, Lindsay!” and Other Stories
Also, I can totally picture "little Lindsay" all bratty, running around causing chaos on Christmas!
1 week, 3 days ago on “Way to Wreck Christmas, Lindsay!” and Other Stories
I LOVE this post!! So much! Hmmm.....let me think what Petrolino story might be best....I'll have to come back later for that one (I'll ask my parents).
I'll tell you my favorite tradition we have is...every present under the tree is "from" something or someone creative as part of riddle type set up that gives clues to what the present is. So it's not "from: Mom", it's "from: Rudolph's jealous brother."
It's so much fun both to write these and get them. And as a child it added to the excitement as you went around the tree in the days leading up to Christmas trying to guess what the riddles meant.
OnBeing (http://www.onbeing.org/how-to-listen), StoryCorps (http://storycorps.org/podcast/), and This American Life (http://www.thisamericanlife.org/podcast) are three of my favorites!
1 week, 3 days ago on Seven Podcasts to Add to Your iTunes Feed
@Eleanor Pierce i didn't even know this existed...but I can feel myself being a fan already!
@biggreenpen @Eleanor Pierce @RobBiesenbach TOTALLY AGREE! I've met some of the best people that way!
1 week, 3 days ago on The Sixth Day of Christmas: Top Six Gifts for Communicators
Interesting post Stacey. I think it's always interesting to really take a look at how some of our evolutionary tendencies (like flight or fight) affect everything we do. This is a great example.
1 week, 4 days ago on Fight or Flight: Responding to a PR Crisis
I honestly stopped reading after you used the term "selfie aficionado," because really you can go up from there! And I have so many people in my life who that would be a perfect gift for.
1 week, 4 days ago on The Sixth Day of Christmas: Top Six Gifts for Communicators
@Howie Goldfarb Those are really great examples Howie! It's always interesting to me when brands *think* something is what makes them unique and really defines them, when that's really not what it is at all. It's very hard to take a step back and really evaluate what it is, not what you want it to be, or in theory sounds good, but what it really is.
1 week, 4 days ago on A Unique Value Proposition and The Island of Misfit Toys
@EmilyNKantner YES!!!! This is so fantastic! I'm inspired!
@biggreenpen @Eleanor Pierce @LauraPetrolino I'm disgusted! Yes, this must be rectified immediately. Your child can not come into the world to such a uncultured mother. How did you get through childhood.
@Eleanor Pierce Wait, have you not seen the movie?
1 week, 5 days ago on A Unique Value Proposition and The Island of Misfit Toys
@belllindsay You are a misfit my friend! #TeamMisfit!
@EmilyNKantner um...you can't just come by and drop a comment like "I just dressed up as Yukon Cornelius" and not leave a picture!!! Come on Emily, you should know the rules by now!
@biggreenpen Exactly! Discipline, maturity, and a whole bunch of courage.
And maybe I'll sing Rudolph for you at some point during this Christmas Season
I love number three! Just like 80s jeans and neon! Retro PR tactics are making a comeback!
1 week, 5 days ago on The Five Communications Trends for 2015
Fantastic tips Cristian! And I love the great examples you used to illustrate!
1 week, 5 days ago on Five Best Practices for Start-Up Content Marketing
LOL "Smart people do not use Ebola as a reason to pitch reporters"
Sorry to be woefully late getting over here, I wanted to make sure I was well rested so I could handle the explosion of Chel-Awesome I would find here. And after reading your answers that was very wise.
I pride myself on the fact I was able to meet Chel in person before @ginidietrich (I win!!). The interesting thing is I hadn't really connected with her over social previously, but she is one of these people who just glows with sincerity and you feel like you've known for years. Those people are always a pleasure to find in life in general, but especially at a huge conference!
Fun learning more about you Chel. And don't forget how close you are to me! You, Chris, and I should find a time to do a meet-up soon!
2 weeks, 1 day ago on The Spin Sucks Inquisition: Chel Wolverton
@EdenSpodek @chelpixie I love that term! Genius!
@Eleanor Pierce @Kara In general the advice we give is if around 10% of your visitors are coming from mobile you need to be putting a mobile strategy in place. If 20% or more are, you are already losing potential customers by not having one (i.e. chop, chop)
To be clear, this is simply for having a mobile strategy and responsive design....not necessarily mobile first. But being a business that is so highly dependent on visual, you need to make sure that visual power translates whatever the viewing medium.
2 weeks, 2 days ago on Mobile First in 2015
@Kara @LauraPetrolino LOL! Walk away from the blog Kara! Hahaha! Not the way you all are doing it, but for some it's not an interactive process in building it out so they end up with a product that doesn't reflect who they are. Very different than the process you all are going through! :)
2 weeks, 3 days ago on Mobile First in 2015
@jasonkonopinski @LauraPetrolino I might try to find a chess club! That would actually be really fun. I was looking for a scrabble club the other day
2 weeks, 3 days ago on Three Strategy Games that Help in Business
@ginidietrich @LauraPetrolino Yes please! Let's do that!
@Eleanor Pierce I feel like websites are sort of like cars, as soon as you drive it off the lot.....
@Digital_DRK So excellent! You've definitely set the bar very high for everyone else!
2 weeks, 3 days ago on The Secrets to Becoming Part of the Spin Sucks Crazies
@Howie Goldfarb @bdorman264 @ginidietrich I'm so glad Gini has finally gotten over her Goth stage....Trying to bring back the Goth Cowboy movement was clearly one of her poorer business decisions.
@NancyMyrland Um...Nancy....WHAT! We need video of these crazy writing skills. That's absolutely insane. I'm so impressed! And to combine your ambidextrous savant skills with a clear mastership of pom poms.....just.wow.
You are definitely qualified! Congratulations!
@KensViews @LauraPetrolino @ginidietrich @belllindsay Well at least you have your priorities straight Ken. I mean Lindsay and Gini are great an all, but sometimes you just have to make cuts.
You know I've never ever gotten anyone to teach me chess! I've asked numerous people but no one wants to do it. I'm not sure if this says something about me, or my friends! Hahah! But now I'm on a mission. This is a great list and reminder– along with your "read more fiction to become a better writer advice." I think there is often a tendency to push off things like brain games and fiction reading as not useful vs. looking at the value they provide.
@Eleanor Pierce oh. wow.
@LSSocialEngage @biggreenpen You ladies totally crack me up!
This quote makes you think- we need to stop being mad at the method, and start embracing the reality of our audience.
No doubt there are numerous similar methods like that out there, how can we learn from them and use them in a effective and worthwhile (i.e. non-spinny or spammy) way. There is a reason why some of these tactics work. Smart marketers won't just dismiss them, but use what we can learn from them in a better way.
2 weeks, 3 days ago on Why Emotional Headlines are Good for Your Content Marketing
@Eleanor Pierce @biggreenpen Yeah, I was interested in the same thing. How is a emotional value really analyzed?
@KensViews @ginidietrich @belllindsay You are in by default Ken....obviously!