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@HowieG Yes, I phone has a Flash, though for $29 I bought an external one I could control better. iPhone 4s also has an 8 mega pixel camera that does full 1080p video:

3 years, 3 months ago on 6 iPhone Accessories for Almost-Professional Photos/Videos


Did you know I'm filming a movie on iPhone 4s? I've recently done a couple of client projects on a Canon HDV and iPhone. I ended up using the iPhone footage. So, I'm making a movie! You might be interested in following along as I document all of the equipment with test photos and videos:

Keep in mind that I've been doing video for national and international brands for years. You may have seen a commercial or broadcast graphic of mine. But, other than a good eye for composition and subject, everything I'm shooting is using an iPhone4s, which I'm also using to stylize and edit. No outside equipment other than iPhone accessories like those above (I have the GorillaPod, but opted for different audio and lens solutions). I'm not using AfterEffects, Final Cut, my iMac or Mac Air.

Today I received my iPhone steadicam. I'll shoot some unboxing images tonight, and shoot some footage tomorrow morning. Hopefully this will help content creators and wannabe filmmakers.

3 years, 3 months ago on 6 iPhone Accessories for Almost-Professional Photos/Videos


It's no surprise they changed agencies. The Bruins seem to have a habit of doing it. I've usually seen this from brands who are just looking for an agency to kill themselves really cheap just to add the brand to their portfolio. It's certainly fun work. I've seen them at 3 agencies in the 4 years since I worked with them. I'm sure from their perspective they are "keeping it fresh". Unfortunately doing this sort of thing can lead to confusing brand messaging or at the very least, inconsistant branding.

Personally I'm waiting for them to implement "Leave nothing on the ice but your teeth campaign" my graphic designer came up with.

3 years, 8 months ago on Bruins go with new ad agency; can we blame Tampa Bay? | August


So, just build up a bunch of fake pages, slap a bunch of links to your website on them and collect your bonus?

3 years, 8 months ago on Build Backlinks – 14 Easy Ways


On the Grammy's:

If Twitter and Klout measure public sentiment, what relation does that have to Grammy picks? Only members of the academy vote on Grammy nominees. By "members" I mean rich, famous, insulated members of the music community who are completely out of touch with the public. If you didn't realize that the music industry was out of touch with the public, you've never watch MTV Cribs or listened to the radio.

On Klout and Influencers:
Several reports have been sent around that show that "influencers" aren't even that influential. Once major brands and personalities began to infiltrate Twitter, Facebook and other social networks, THEY became the influencers. Who has more influence when it comes to carbonated beverages on Facebook: a user with thousands of friends or Coke with 22 million+ fans? THe same goes for Twitter, et al.

This is not to say that social networks and their members are not important, quite the opposite, but it does mean that you're better off targeting a large group of medium users than a few users with large followings.

4 years, 2 months ago on Why Klout Should Not Be A Synonym For Influence


Thanks for this post Edward. I love being used as a punching bag. Unfortunately it gets me into a defensive posture. Being a punching bag alot will do that.

I don't recall looking for any kind of pat on the back. If I was I'd have my own Wikipedia page. If I was looking for acknowledgment you'd have heard more about the communities I give to on a regular basis. But I enjoy helping, advising and teaching enough that I don't need to make all of my Twitter acquaintances aware of it. Perhaps that's why you're not aware of the communities I share my expertise with. If you knew me better you'd know about the statewide religious organization I educated about social media 2 weeks ago, or the students from my alma mater that I advise, or the former interns I've helped find jobs. I share things on Twitter what I feel people will find interesting. I thought you'd find it interesting that I've used the term SoMe for over 10 years, I didn't think you'd use the opportunity to make me look like a creep. I guess I'm just not as cool as all the people you mentioned above.

While I don't need to brag or beg for acknowledgment for my accomplishments, I'm not ashamed of taking credit for them. I may not have coined the term SoMe but I never saw it used before I got flamed for using it on a BBS to shorten the term social media in a discussion about ASCI porn, my first experience with shared images or "social media". That was in the early 90s. I was lucky that my father was peripherally involved with DARPA, which became ARPA which developed ARPAnet. Once we got past phone modems and had roaring 1200 baud modems I set up my first web page at (only hosting providers had domain names back then). I was using geo-targeting and meta data when most people didn't even have email. So yes, I was an early adopter. Look up my papers on scalable vector graphics on the W3C site (or just Google "w3c, SVG, Durwin").

I know our Twitter exchange was just fodder for your post about giving openly through social media without expectation of credit. If you read my blog, you'll see it's jam packed full of marketing statistics, helpful links, information and opinion pieces on the state of the industry. I don't use it to make a fool of someone just to build a dialogue around. And keep in mind that this "space" only "works this way" in the subgroup of your network. It works many ways in many subgroups, most of which neither your or I have even had a peek at. Social media has been around since the 70s. It is generated by millions and millions of people who all have their own opinion how it works if you want ton play in this space.

4 years, 6 months ago on Do you give content away because you want credit?