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@LauraPetrolino This is a good thing, yes??

7 months, 1 week ago on Fourteen Greatest Villains in Literature

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One more suggestion: the Queen of Hearts from Alice's Adventures in Wonderland.  She enjoys beheading, of course, but beyond that, she's utterly insane, and there seems to be no rhyme or reason to most of her actions.  She just does these things because she can...scared me as a child!!

7 months, 1 week ago on Fourteen Greatest Villains in Literature

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Great lists, and there are almost too many great villains to name.  But I would definitely add Pennywise the Dancing Clown (a.k.a. "It") from Stephen King's "It."  Not only are clowns creepy, but he is essentially a villain who knows what your greatest fear is, and will use that to destroy you; he also can take any shape.  


Add to that the fact that he preys primarily on children, and you have one terrifying villain, IMHO.  

7 months, 1 week ago on Fourteen Greatest Villains in Literature

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@Joshua Wilner/A Writer Writes @EricPudalov I definitely like the sound of that.  It would be somewhat of a challenge to develop the habit, but that's like anything else!  Great advice, thank you.

8 months ago on Three Secrets to Your Own Success

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@Joshua Wilner/A Writer Writes @belllindsay @JayDolan @biggreenpen Isn't kickball basically baseball, but you kick instead of using a bat?

8 months ago on Three Secrets to Your Own Success

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@Joshua Wilner/A Writer Writes So when you say "unplugging," is that completely unplugging (including your phone)?  

8 months ago on Three Secrets to Your Own Success

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@RobBiesenbach I think you're right, Rob.  Just as with diet, different people require different amounts of sleep, and I suppose it depends on what you're used to.

I'm curious as to what shows get your full attention...because as much as I hate to admit it, sometimes that's enough to keep me awake late!

8 months ago on Three Secrets to Your Own Success

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@AliciaLawrence @EricPudalov @belllindsay Whew, that's good to know!  When you put it that way, I guess it shows that people really do care enough to put their two cents in.

9 months, 1 week ago on Focus Group: Five Tips to Help Marketers

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These are great questions to ask, Kate!  And I get the feeling many clients don't necessarily do their research (or do enough of it) before choosing someone.  That may take extra effort, but when you spell it out this way, it seems obvious.

9 months, 1 week ago on Choosing a PR Agency: Ten Questions to Ask About Media Relations

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@ExtremelyAvg I would say so!  Doing more speaking engagements gets your brand out there, does it not?

9 months, 1 week ago on The ROI of Blogging: Brand Awareness and Reputation Generate Revenue

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@ginidietrich Thanks for this post!  When you had done the #FF, I started thinking, I need to blog more, but what about?  And why?  While my personal blog isn't directly related to what I do for a living, I can certainly start building those sorts of relationships that you're doing here, and also keeping track of the analytics.  Thank you for the kick in the butt!

9 months, 1 week ago on The ROI of Blogging: Brand Awareness and Reputation Generate Revenue

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@DwayneAlicie @EricPudalov Thanks, Dwayne!!  I'm originally a Northerner, but I met a nice Southern gal and settled down.

9 months, 1 week ago on #FollowFriday: Eric Pudalov

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Believe it or not, @ginidietrich, I have written for one magazine so far - it's called ReGen; they're an online music publication.  I'm doing another assignment for them right now, but I'm a little late on the deadline.  Shhh....

9 months, 1 week ago on #FollowFriday: Eric Pudalov

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@belllindsay @EricPudalov @ginidietrich Well, in *that* case... ;-) 

9 months, 1 week ago on #FollowFriday: Eric Pudalov

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@EdenSpodek @EricPudalov You're welcome, and I appreciate the welcome from you!  Anytime I can inspire others is great; that's part of what my job is.  (Ooh, look, I think I used a semicolon correctly, right @ginidietrich?) 

9 months, 1 week ago on #FollowFriday: Eric Pudalov

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And I LOVE Spock's "reaction" to Miley twerking!  Priceless.

9 months, 2 weeks ago on Gin and Topics: Girls Don’t Poop and Cat Massages

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What??  Girls poop?!  This is news to me!! (And I'm married.)

9 months, 2 weeks ago on Gin and Topics: Girls Don’t Poop and Cat Massages

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@Joshua Wilner/A Writer Writes Nice to meet you too, Josh.

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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Thanks again for all the comments and feedback!  I'll continue to be a part of the community here, of course.

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@KateFinley Oh, and I'm glad you like the Twitter avatar!  It's from my bachelor party, believe it or not! :-)

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@KateFinley Hi Kate!  Thank you for the warm welcome!  My favorite thing...it'd be difficult to say, but I think my favorite part of working here is knowing that I'm helping people who have a lot of struggles to overcome.  I work in an administrative role, but I've realized that w/o the "numbers" side of things, the direct care couldn't be done.  And that really makes me smile, even on the tough days!


9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@susancellura Thanks susan!  Pleasure to meet you too.  It is now officially a party in here!

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@Word Ninja They would've disappeared before you could find them anyway.

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@bdorman264 @ginidietrich And thank you, of course!

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@LynetteYoung Thanks Lynette! I'd like to think so!!  I sometimes tend to downplay my own intelligence, but I've a feeling we all do that from time to time.

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@jasonkonopinski That would be awesome!!!  I've never actually been on a podcast before.  What's the name of it? o<I:O)

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@ginidietrich @EricPudalov I only asked because this is quite a community here, and I was curious how much you wanted to branch out. :-P

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@ClayMorgan @EricPudalov Howdy Clay!  Nice to meet you!!

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@Todd Lyden Todd, I get that question a lot!  It's pronounced "Puh-DOLL-love."  Does that clear things up? :-P

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@LSSocialEngage Thanks!!  Yes, I'm definitely taking up Gini's offer!  Just thinking about where to publish the interview!  Should I do it here, @ginidietrich?  I was considering pitching it to someone on your blogroll, actually. 

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@bdorman264 @ginidietrich If you think I'm sane, you clearly haven't met me yet! (My Twitter avatar is me wearing a clown wig and red nose).

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@Word Ninja Thanks Ninja! On a side note, did you know that my wife and I had "bridesninjas" and "groomzombies" at our wedding?

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@yvettepistorio Thanks Yvette!

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@biggreenpen Thanks so much!!  And how far apart geographically would that be, exactly?  (Not that I'm stalking you.)

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@ginidietrich I actually would love to interview you!  Can we make that a post here? :-)

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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And you're right, I definitely need to blog more.  I will work at that soon (today, if possible)!

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@Digital_DRK Nice to virtually meet you too, DRK!

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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Wow Gini!!  Thanks for the #ff!!  That was somewhat unexpected...I'm very honored.  Is there a Q&A for this?

9 months, 2 weeks ago on #FollowFriday: Eric Pudalov

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@susancellura @Word Ninja @RobBiesenbach Such a fascinating metaphor.  I might never have applied parenthood to running a business, but they have so much in common!

9 months, 2 weeks ago on Experience: The One Business Regret I Have

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LOVE this post, Gini!!  I find that the longer I'm with this organization, the more I'm able to learn about how a business functions and what it needs to survive.  I'm finding out that the people management and strategic relationships are *hugely* important, and those are some of the things that are enabling us to grow.  I really appreciate your advice.

9 months, 2 weeks ago on Experience: The One Business Regret I Have

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@jasonkonopinski @RebeccaTodd Instagram is sooooo three years ago! o<|:O)

9 months, 2 weeks ago on Instagram: How to Use it to Build Your Brand

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Great post Yvette!  I've only been using Instagram for a short while, but I've noticed that using certain hashtags *absolutely* makes a difference in views. I've taken a lot of pictures of food I've cooked, for example, and some of the most popular hashtags are #foodstagram, #instafood, #foodporn, and others.  It also seems to be more popular when I post in the evening.

9 months, 2 weeks ago on Instagram: How to Use it to Build Your Brand

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On a side note, I'm learning so much just from reading this blog every day.  I'm taking notes!!

9 months, 2 weeks ago on Mobile Marketing: Use the Four Media Types in Promotion

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@ginidietrich @sydcon @Howie Goldfarb @jasonkonopinski I like the sound of that too...maybe if I we all "like" it he'll make a meal for the whole Spin Sucks crowd.

9 months, 2 weeks ago on Mobile Marketing: Use the Four Media Types in Promotion

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@ginidietrich @susancellura That's crazy!  Why ask for your help in the first place, then?  Sounds like some of your clients got overconfident (at least from your description).

9 months, 2 weeks ago on Fake Reviews Fined; PR Firms Beware

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@sydcon_mktg I recently saw a great response to a bad review on Buffer's Twitter page.  Someone more or less ripped them apart for being a horrible app.  Whoever managed the page responded very kindly and said, "Thanks for the feedback.  We're working on that."  So it wasn't fake, but I think they did a great job of customer service (instead of trying to cover it up)!

9 months, 2 weeks ago on Fake Reviews Fined; PR Firms Beware

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@susancellura Absolutely!  At our organization, we like to promote our success stories; granted, there are some cases who are more difficult than others, but we're not fabricating positive reviews! :-)

9 months, 2 weeks ago on Fake Reviews Fined; PR Firms Beware

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@manamica I agree!  There was an episode of "Kitchen Nightmares" with a restaurant called Amy's Baking Company, and they had received a large number of negative reviews on Yelp.  The owners outright said that they wanted Gordon Ramsay to "tell people their food is good," but from the show, it was obvious that that wasn't the case.  Really a fake review can't fix the larger problems, right?

9 months, 2 weeks ago on Fake Reviews Fined; PR Firms Beware

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@ClayMorgan @EricPudalov @ginidietrich Thanks very much!  That is something we're working on, although it seems to be an arduous process. :-)

9 months, 2 weeks ago on Mobile Marketing: Use the Four Media Types in Promotion

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@ClayMorgan @ginidietrich Does the type of business matter as to whether you want to develop a mobile site/app or not?  I ask because our business doesn't have a lot of funding to begin with, and while we have a website, we don't have a mobile app.

9 months, 2 weeks ago on Mobile Marketing: Use the Four Media Types in Promotion

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@AlinaKelly Nice to meet you too!

9 months, 3 weeks ago on #FollowFriday: Alina Kelly

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@AlinaKelly @EricPudalov Yes, it absolutely does!!  Atlanta has this former rail line called the BeltLine that we've slowly been refurbishing and turning into green space.  Many artists have contributed to that, and I love how much it adds to the neighborhood.

9 months, 3 weeks ago on #FollowFriday: Alina Kelly

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@creativeoncall Hmm...I don't think I've reached the mastery of Noel Coward yet, but maybe if I hang out here long enough...

9 months, 3 weeks ago on #FollowFriday: Alina Kelly

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@AliciaLawrence @belllindsay I love the idea of using Google Hangouts that way!  Have you ever used the term "SWOT" (Strengths, Weaknesses, Opportunities, and Threats)?  We do those every so often, with the idea that open discussion will find answers to our biggest issues, although there is some bickering.

9 months, 3 weeks ago on Focus Group: Five Tips to Help Marketers

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Congrats on your #FollowFriday, Alina!  You have quite an amazing story.  And as Howie said below, I'm also curious on your stance about street art; that's one of the things I love about Atlanta. 

9 months, 3 weeks ago on #FollowFriday: Alina Kelly

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@creativeoncall LOL.  I love puns.

9 months, 3 weeks ago on #FollowFriday: Alina Kelly

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@CommProSuzi Very true, Suzi!  I find that even those who are truly "experts" in a business sense always have something to learn.  I suppose it takes an open-minded attitude to begin with...but I truly believe that that's how some of the most successful businesses have gotten where they are today.

9 months, 3 weeks ago on Focus Group: Five Tips to Help Marketers

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I'm happy to know that more people are learning about @Grovo!  I'm still learning a lot as well. 

9 months, 3 weeks ago on Grovo: Welcome to Internet School

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@DavidKowarsky @EricPudalov You're welcome.  By the way, I shared this with my coworkers at GCSS.  :-)

9 months, 4 weeks ago on Grovo: Welcome to Internet School

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@DavidKowarsky @EricPudalov I just sent out an email to the folks at Georgia Community Support and Solutions (where I work), and shared this interview with them.  I do feel that more people should know about training platforms who may not know they even exist.

9 months, 4 weeks ago on Grovo: Welcome to Internet School

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@DavidKowarsky @EricPudalov Question - do you think someone w/a developmental disability would have issues using Grovo? (I sort of brought this up before.)

9 months, 4 weeks ago on Grovo: Welcome to Internet School

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Thanks Dave!! Glad you think so.  Yes, I neglected to mention the Grovo for Teams.  That is a paid service, correct?

9 months, 4 weeks ago on Grovo: Welcome to Internet School

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@DavidPaulAppell I hate to say it, but I am guilty of using "their" as a gender-neutral singular.  The problem was that I didn't know whether to say "his/her" or to alternate gender pronouns.  I guess the latter is the preferred method??

10 months, 1 week ago on Grammar Police: Twelve Mistakes Nearly Everyone Makes

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@LSSocialEngage Watching out for the Grammar Police, are you?? :-)

10 months, 1 week ago on #FollowFriday: Lubna Sadik

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Congrats Lubna on your #followfriday!!  And as much as I love social media and marketing, it's wonderful that your blog has so much diversity.  That's sure to engage a wider audience too.  I look forward to reading it.

10 months, 1 week ago on #FollowFriday: Lubna Sadik

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@jonmikelbailey Well they're you go again.  I think this post has made me make less mistakes!

10 months, 1 week ago on Grammar Police: Twelve Mistakes Nearly Everyone Makes

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@belllindsay I know exactly what you mean, Lindsay!  Sometimes something just doesn't *sound* right...right?

10 months, 1 week ago on Grammar Police: Twelve Mistakes Nearly Everyone Makes

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Excellent tips, Gini!  Many of these grammar mistakes that I see *constantly* on the web drive me up a wall.  The "you're" vs. "your" and "they're, their, and there" mix-ups are my personal pet peeves.  I think it generally pays to re-read what you've just written, or have someone look it over for you if it's important...right?

10 months, 1 week ago on Grammar Police: Twelve Mistakes Nearly Everyone Makes

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Happy birthday Spin Sucks!!  Wow...I remember when it was called "FADS"!!  Am I dating myself here?  Glad to see how much you've grown and how much valuable info you've all contributed to the PR community.

10 months, 2 weeks ago on Seven Years of Blogging. Happy Birthday, Spin Sucks!

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@Neicolec I love writing...so this is definitely a great thing!!

10 months, 2 weeks ago on Create In-Depth Articles to Increase Your Google Authority

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@photo chris Yes, I second that motion!  If you can ride 30 miles a day, Gini, I can certainly run at least 2-3!!  But to get back on topic...this post has reminded me that, I not only need to write content that I think would appear relevant in search results, but also come from my areas of expertise.  The question is...how does Google determine that you are an "expert" vs. an amateur?

10 months, 2 weeks ago on Create In-Depth Articles to Increase Your Google Authority

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@belllindsay Well in that case, I have a U-shaped scar all across my head that I like to show off (not joking). :-)

10 months, 3 weeks ago on Communications: Pain, Scars, and Glory!

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I absolutely love this post AND find it very inspiring!  I've been in the nonprofit field for several years now, and I admit I've made a number of mistakes.  But I now realize that those errors have continually helped me in the present.  And while it is difficult to "change the play" in the middle of things, it's clear that this is an essential skill - who can disagree?

10 months, 3 weeks ago on Communications: Pain, Scars, and Glory!

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@MattLaCasse @martinwaxman That sounds like very sensical advice!  Do your research, more or less.  Also sounds like a good reason not to "drunk tweet."

10 months, 3 weeks ago on Influence Scoring: All Klout(ed) Up and Nowhere to Go

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@biggreenpen @martinwaxman @SpinSucks @RebeccaAmyTodd Can you tell me more about that, @biggreenpen? 

10 months, 4 weeks ago on Influence Scoring: All Klout(ed) Up and Nowhere to Go

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Thanks for this post!  I hadn't even joined Klout until I read this.  Clearly I was a bit behind in that dept!!  Interestingly enough, I'm just gradually raising the score, and correct me if I'm wrong, but the more I participate in social media and build a community, the better this gets?

10 months, 4 weeks ago on Influence Scoring: All Klout(ed) Up and Nowhere to Go

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Thanks again @Britopian, and of course everyone here!!  It's been very educational and I think I should come around more often.  

11 months ago on Join Michael Brito for a Special Livefyre Q&A Today

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@EdenSpodek @EricPudalov @Britopian Yes, I've definitely noticed that.  It's as if you have to catch them while they're still affordable or you get left behind.  Am I wrong?

11 months ago on Join Michael Brito for a Special Livefyre Q&A Today

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@Britopian THANK YOU!!! I'll have to study it later.

11 months ago on Join Michael Brito for a Special Livefyre Q&A Today

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@StephanieFlo @Britopian Even if you don't like the product, necessarily, their content strategy is inspirational, I think.

11 months ago on Join Michael Brito for a Special Livefyre Q&A Today

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@Britopian @EricPudalov A bit out of my price range, but I'll check it out anyway.

11 months ago on Join Michael Brito for a Special Livefyre Q&A Today

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@Britopian @StephanieFlo Red Bull held a soapbox car race in my neighborhood, and the residents were none too happy about it.  They distributed letters to each of us with a sort of "apology" and gave us free Red Bull.  And the event still got their brand out there, of course.

11 months ago on Join Michael Brito for a Special Livefyre Q&A Today

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@Britopian @EricPudalov And thank you, by the way!!

11 months ago on Join Michael Brito for a Special Livefyre Q&A Today

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@Britopian @EricPudalov I haven't yet tried Social Flow.  How expensive, exactly?? ;-)

11 months ago on Join Michael Brito for a Special Livefyre Q&A Today

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@KateFinley @Britopian @yvettepistorio @belllindsay Hmm...I guess it's about time I knew that!  Thanks. :-P

11 months ago on Join Michael Brito for a Special Livefyre Q&A Today

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I work for a nonprofit, and one of the issues we've had is distributing content to the right customers at the right time, etc.  Is it easy to answer the question as to what is "right" in those areas?

11 months ago on Join Michael Brito for a Special Livefyre Q&A Today

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I'm in!!  Still writing my questions though. :-)

11 months ago on Join Michael Brito for a Special Livefyre Q&A Today

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@merylvdm I'm not familiar with Haiku either; is it easy to learn if you're not a "Mac person"?  We use iPads at the company I work for, but don't get to take them home to practice! :-)

11 months, 1 week ago on Six Tips for Better Public Speaking

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I also was once suckered into attending a recruitment conference for a multi-level marketing company.  The presenter was *overly* aggressive, and while he had some interesting points to make, I felt as though I was being shouted at the whole time.  I ran from the building halfway through!

11 months, 1 week ago on Six Tips for Better Public Speaking

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@SavvyCopywriter I absolutely agree with the storytelling element!  Stats can be mixed in, but they shouldn't make up the entire presentation.

11 months, 1 week ago on Six Tips for Better Public Speaking

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@ginidietrich @EricPudalov Thanks!!  I guess we all have our strengths, right?

11 months, 1 week ago on Six Tips for Better Public Speaking

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GREAT post, Gini, and valuable information!  I had to do a speech a few years ago and I opened it with a slam poem, which really got the audience's attention.  And the lines of the poem were relevant to the topic at hand.  Granted, this wasn't a full-length conference, but I still feel the "involving the audience" factor was the same.

11 months, 1 week ago on Six Tips for Better Public Speaking

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@RandomShelly Oh, you stalk Spin Sucks too? And I thought I was the only one...don't worry, I'm unarmed.

3 years, 5 months ago on How Much Time Do You Spend Reading Blogs?

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@ginidietrich Well, to answer your question about the computer: I guess there were no speakers installed when I got here; although I've had the opportunity to buy some, I do have to admit I'm a little less distracted without them. But more recently, co-workers have sent me videos and such, so maybe it's about time I found an inexpensive pair of speakers! :-)

3 years, 5 months ago on How Much Time Do You Spend Reading Blogs?

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Hey Gini! Unfortunately, I don't have sound on my office computer here, so I won't be able to hear your response until I get home...but I can honestly say that I spend at least 1-2 hours reading blogs every day, including yours (and often, other bloggers I discovered through you, like nittyGriddy). And I believe at my job, that's acceptable, especially because the knowledge I've gained from blogs like yours has proven invaluable the further I get into social media, marketing, and PR. I shall stop by later (figuratively speaking)!

3 years, 5 months ago on How Much Time Do You Spend Reading Blogs?

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Fun read as always, Gini! I'll have to take some time out to actually follow some of your "Follow Friday" folks. And of course, the more I read, the more I learn, and the better chance I have at advancing in this field.

By the way, I always find your anecdotes entertaining as well!

3 years, 6 months ago on Top Five Stories for Week Ending Jan. 21, 2011

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Excellent advice, Doug...and it's obvious you "walk the walk." Being that I work at a nonprofit, I feel that our organization (and others like us) generally take a different approach to methods of earning revenue (and thusly, marketing as well). The statement that stands out the most to me here is "If you don’t understand how customers are created, revenue is produced and profit is shaped, you can’t earn a seat at the table." A co-worker and I were just talking about how in the case that we lose a client, we personally reach out to win them back on an individual level. We also gain a large percentage of our funding from grants, which, as I'm sure you know, require that the providers feel the cause is worthy. I've been trying to integrate social media into these concepts...do you think I'm on the right track?

3 years, 6 months ago on An Open Letter to PR Professionals

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@rachaelseda You know, Rachel, although in my earlier comment I had expressed that transparency is a good thing, I also agree that in some cases, confidentiality is important.

I watch a lot of crime shows, and constantly, there are cases in which someone has to reveal very personal information relevant to a case. While I believe there are exceptions when it comes to the law, I think that individuals, especially, still have the right to privacy.

However, in the instance of large corporations and branches of government, I also feel that if these entities are supposedly acting in our interest, we do have a right to know what they're doing. Is there a "middle ground" here? I'd like to think so.

3 years, 7 months ago on WikiLeaks End Our Perception of Control

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@meganbeausang Megan, do you actually know anyone who's come out and said that about the Internet? If that's the case, I can only conclude that such people (no offense to them) are living in the "Dark Ages," so to speak.

I love your statement about how you used to say "I just don't get Twitter," and then simply took a webinar and educated yourself to correct that. If only more people were so forward-thinking.

3 years, 7 months ago on WikiLeaks End Our Perception of Control

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I had heard about this site through a friend, and yes, I think overall, it's a good thing. Like "meganbeausang" below, I also find it fascinating that there are adults who think only "kids" use the Internet...who are these people and what rock have they been living under? The Web, and all of its associated tools, are the primary drivers behind business for the most part (or is that an over-generalization?).

If a company (or a branch of government) is engaging in unorthodox or illegal practices, I think people have a right to know. While it may frighten us, at least the truth is out there.

In fact, while we're on the subject, someone posted a complaint on ComplaintsBoard.com about our company, and I responded to it. However, it turned out that said individual was actually a former employee posing as one of our clients. While it may have been "negative press," so to speak, looking back on it, the person had a weak argument to begin with.

At the moment, I don't know if our company is big enough to make it to WikiLeaks, but if we do, the best thing for us to do is try and correct our errors. Am I right?

3 years, 7 months ago on WikiLeaks End Our Perception of Control

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@fionabell I just followed you on Twitter...will check out your company's site.

3 years, 7 months ago on Blogging Tips: 52 Different Ideas!

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Thanks again for this great "Follow Friday" profile, Gini! I'll do my best to catch up on some of Valeria's blogging and advice. It's also funny you should mention the PR/"you lie for a living" reaction, because when I've mentioned the name of your blog to people, I often get, "What the heck does 'spin sucks' mean?"

Yes, in my heart, too, while I know for certain that there are people out there who simply "spin" companies' images to make them look good, I take comfort in knowing that there are professionals like you who emphasize the good points, and teach clients how to improve their weaker areas.

It also pleases me to know that you're doing something that (I assume) you, in your heart, feel good about, rather than deceiving people for profit (which I also know is all too common). So once again, I'm glad to be one of your readers, and I enjoy our "social media relationship"!

P.S. We could do more to follow the example of meerkats.

3 years, 7 months ago on #FollowFriday: Valeria Maltoni

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Gini - you must have read my mind this morning, because I was literally thinking, "Why social media?" even before I read your post.

And you're right...it IS so much easier to see measurable results from social media than from traditional communication.

Which brings me to my next question...although we have a smaller organization than yours, as a whole, I'd still like to know - how can I best get more people reading our blog, and directing them to our website?

Though I realize I wrote a blog entry here on this very topic, I've still noticed that certain entries on WordPress receive quite a few more views than others. When looking at the stats today, I noticed that StumbleUpon was one of our biggest referrers, which was a surprise!

But a woman also commented on our Facebook Page recently that she was unaware of a major event we'd had, and didn't know about it until after I posted pictures of it. Is there something I'm missing here?

3 years, 7 months ago on Why Social Media?

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@DianaH Hey Diana, I had meant to respond to your comment sooner, but had to give it some more thought. Interaction from our followers...well, it's a tough one. On our Facebook page, we only get occasional comments, although we have 38 monthly active users and 61 people who "like" us. I think it helps to continuously update the page, as well as link to it on your other social media sites, etc.

What's the name of your nonprofit, and do you have a main website? One of the initial issues I had was that even people in our organization were unaware of the blog, etc. I worked with our Webmaster to make those links more visible on our main website, and also sent out a mass e-mail to let our employees know about them.

In addition to that, we now have a "Cause" on Facebook, which you could do as well. If you're unfamiliar with Causes, it's a nonprofit (http://www.causes.com) that helps other nonprofits succeed. It's not necessarily the best way to raise money, but it <i>is</i> helpful in gaining a following and letting people know what you're about.

I hope this was helpful; if you have other questions, you can e-mail me at eric.pudalov@gacommunity.org. Glad to hear from you!

3 years, 7 months ago on For Nonprofits, Social Media is the Message

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@ginidietrich @wabbitoid When I fly out of Atlanta, I ALWAYS have to take off my shoes, steel-toed or not. Must depend on the airport. It just helps to know this...I do it way before I even get in line. I also make sure to take the metal plate out of my skull (talk about an inconvenience).

3 years, 8 months ago on TSA X-Rays, Enhanced Pat-Downs, and Traveling

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@ginidietrich @a_greenwood Hmm...you make a scary point, Gini. It's quite possible that terrorists would go after a target we've never considered. This is especially disturbing, considering that the other day I was reading an article on 9/11 conspiracy theories. I guess whatever the event (JFK assassination, landing on the moon), there will always be those people out there.

3 years, 8 months ago on TSA X-Rays, Enhanced Pat-Downs, and Traveling

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Hilarious post, Gini! Luckily, I'm staying in Atlanta this Thanksgiving, and it's my folks who are doing the traveling. Hopefully, neither of them will have to go through an "enhanced" pat-down. Dad once forgot he was carrying a very large hunting knife in his carry-on, which was confiscated and never returned (and this was pre-9/11).

3 years, 8 months ago on TSA X-Rays, Enhanced Pat-Downs, and Traveling

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@HowieG Thanks for your wonderful comment, Howie. I hadn't thought about the example of a walk-a-thon using Social Media, but like you say, clearly that would work in the same way! And yes, the SM does help make it clearer exactly what our money is going to. For example, the application Causes on Facebook tells you the name of the organization that receives any money you donate. You also have the option of donating a small amount to Causes, Inc., which is a nonprofit that helps other nonprofits. Our organization also has a Facebook Cause (which I should have mentioned!). What's the name of the nonprofit your sister works for?

3 years, 8 months ago on For Nonprofits, Social Media is the Message

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I'm so glad I revisited this post - there are loads of great ideas here (including those contributed by readers), and I'm always in need of inspiration!

3 years, 8 months ago on Blogging Tips: 52 Different Ideas!

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Hey, I like how this came out! Thanks for your help, Daniel and Gini! However, I do have a question; is there a way I can get this read by more people? I appreciate it.

3 years, 8 months ago on For Nonprofits, Social Media is the Message

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@ginidietrich @KarenARocks Why thank you, Gini! I'm honored to receive the title (now where's my Maven certificate?).

3 years, 8 months ago on I’m the Smartest Person In the Room!

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@KarenARocks Well, I looked this up...apparently it doesn't designate gender in any way, but according to Dictionary.com, the word is derived from Hebrew, meaning "connoisseur." Interesting, eh?

3 years, 8 months ago on I’m the Smartest Person In the Room!

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@KarenARocks Perhaps I'll just stay away from the title "social media maven" and other cliches altogether, if possible.

3 years, 9 months ago on I’m the Smartest Person In the Room!

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And by the way...what do the "5pts," "6pts," etc. mean by the posts?

3 years, 9 months ago on I’m the Smartest Person In the Room!

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Wow! I had thought about this lately...in fact, it came to my mind when I had asked to guest blog for you. I readily admit that I don't have the level of expertise that you do in marketing and PR, Gini, but the more I teach myself about this field every day, and the more I speak with experts like you and your team, the more I feel ready to talk about the subject. But at what point is someone considered an "expert?" And aren't you continuing to learn, even with your level of experience?

3 years, 9 months ago on I’m the Smartest Person In the Room!

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Hey Danny - 1st timer here. My blog is at http://gcsscommunity.com. The nonprofit I work with, Georgia Community Support and Solutions, asked me to create it in order to promote our events, network with other organizations, and discuss stories related to disabilities. Additionally, I integrate many of the marketing concepts I've learned lately from experts like yourself (and make an effort to acknowledge them). Please check it out...thanks!

3 years, 10 months ago on An Invite to Pimp Your Blog

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