Personally, I don't have a problem with the pricing. 300+ is obviously a lot of money but look at what is coming along with the shoe too. You get some pretty amazing sensor technology (which I have tried out first-hand with the Lunar Hyperdunk+) which in my opinion is worth an extra 100 dollars or so over the sensor-less LeBron X. If you look at it as a 180 dollar, high performance, durable basketball shoe that comes with an OPTIONAL 120 dollar sensor, you would realize that this isn't that big of a deal...
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