Livefyre Profile

Activity Stream

@ginidietrich @Howie Goldfarb @bdorman264 

Yeah, I did it once as a gag. 

3 hours, 46 minutes ago on The Spin Sucks Inquisition: Nikki Little


Twins are fun. I have three little sisters, two are twins. One of my favorite memories comes from asking my dad why when we went out to eat I only got to eat with one of my parents because the other one was always outside tending to one of my sisters.

Or yelling at me for picking on the middle sister. I was 5, sister was 3 and the twins were infants.

Anyhoo, can't agree more about the frustration that comes with dealing with people who are only willing to do the same thing they have always done.

Tried and true isn't always effective.

3 hours, 51 minutes ago on The Spin Sucks Inquisition: Nikki Little


@Howie Goldfarb @bdorman264 nah, I took those cards out so I would win my free lunch. It is how I saved $5.32 every month for 15 years.

Now it is a whopping $1,213.87

3 hours, 54 minutes ago on The Spin Sucks Inquisition: Nikki Little


Only 16 times? I don't believe it, had to be double. :)

1 week ago on The Spin Sucks Inquisition: Jayme Soulati


I want a nice porch to sit on. Sometimes when I look at houses I stop to stare at the porch and think about what kind of chair I want to put out there.

1 week, 1 day ago on Where Have All the Porches Gone?


I keep forgetting about Tsu, but I do like the way it looks and works.

1 week, 3 days ago on Do We Need Another Social Media Platform?


Some years back I played around with buying followers and fans for Twitter and Facebook. I thought of it in football terms as providing myself with a stronger offensive line and figured it might make it easier to gain extra yardage with each post/tweet/update.

I didn't do it because it made me think of the guys who took steroids and got sick. I didn't want to get sick, I wanted it to be natural.

It is also why I adjusted what I was writing about. Blogging about blogging and social media can be interesting but because it is the low hanging fruit of the blogosphere you get a million people writing about it. I figured I could spend time each day marketing myself as an authority figure or I could expand my writing to include other topics.

I like being a generalist in an age of specialization and I figured that it would be a slower but more effective way to grow organically. More importantly it is more enjoyable for me. I like writing about how to become the Dread Pirate Roberts and I figure that if I like what I am writing someone else might too.

“No tears in the writer, no tears in the reader. No surprise in the writer, no surprise in the reader.”
― Robert Frost

1 week, 3 days ago on The Problem with Social Media; or, Why I Don’t Seek to be an Influencer


Hi Paula,

That personal connection is huge. I am in complete agreement with you about the benefit of businesses trying to make sure staff are familiar and or passionate about the services they provide.

2 weeks ago on The Spin Sucks Inquisition: Paula Kiger


Hi Christopher,

I loved all of your answers, especially about the uncertainty of certainty.

3 weeks ago on The Spin Sucks Inquisition: Christopher Penn



Here is why I am not certain. When we work somewhere for a while we become immersed in the environment and after a while we stop recognizing how our processes and jargon differ from other places.

You get so close you lose some perspective on some things and you may not see some of the areas/things a candidate can help you with that are outside of the areas/reasons you went looking for someone.

So I agree to an extent that after nine step process you'll have a decent handle on what a person can/not do I still wonder.

Maybe it is because of my own experience, I have a very broad set of experiences and really am a jack-of-all-trades in many ways.

Lately I keep receiving push back from people who are looking for specialists and have little to no interest in providing on-the-job training.

Anyway, a nine step process strikes me as being interesting but having potential for leading to tunnel vision.

3 weeks, 1 day ago on Protect Your Corporate Culture by Hiring Right


@belllindsay It is hard to really get a good understanding of what skills/experiences people have in other fields that might be applicable to whatever you are doing and when you limit your field of vision it just makes it more challenging.

We all do our best to present those things during an interview but our ability to do that is also constrained by whatever knowledge we have of the position we are applying for.

I once sold advertising for a company that had no idea I had a BA in Journalism, had worked for a newspaper and could generate content. 

When I offered to lend a hand in a different area they were shocked because they had tunnel vision and all they could see was within the lines they were used operating in.

3 weeks, 2 days ago on Protect Your Corporate Culture by Hiring Right


I think it is a nice idea and I appreciate what they are trying to do but I am skeptical about it. Sometimes we need to remember the limitations of linear thinking and its impact upon what we are trying to do.

You can fit the circle inside the square and the reverse and sometimes find it is a better fit.

3 weeks, 2 days ago on Protect Your Corporate Culture by Hiring Right


@KateFinley @aimeelwest  There is no substitute for life experience, especially outside of the classroom. I say that as a huge proponent of education, just ask my kids about that.

I got my first cellphone when I was about 23 or 24 (I am 45) so I have been using them for decades at this point. It is like an extension of my arm. As I mentioned above I have been using computers for 30 some years or so too. I am not particularly novel or unique in this regard.

I do think there is significant value in being the bridge generation because I remember clearly what life was like before these tools and I think it is easier for us to relate to the generations that came before us as well as those who came after.

But the life experience is the bigger influencer here for me. There are certain things that are harder to understand and communicate if you haven't lived a little bit. Doesn't mean it is impossible, but it is just harder.


3 weeks, 2 days ago on Leading Millennials: Do We Cater Too Much? A Millennial CEO Perspective.


@aimeelwest That's not any different from us. We grew up with technology too. We had the first personal computers, first video games and we learned how to program them.

I think it is useful to look at the big tech companies and see when they were started, what they used to do and how they evolved over time. When you do that and you look at the staff you see there are many more "older" people who were involved with watching and changing the world.

A lot of this is subjective of course, but when preparation only goes so far. You can't replace real world experience. In 1999 I was a writer/editor for several online publications that focused on business and tech. We spent our days talking about what was going on and where we thought the world would go.

I shifted into ad sales in 2000 and started talking/educating people about what metrics were important. We talked about unique users, pageviews, share-of-voice, time on page and spent countless hours trying to figure out the best way for digital media to compete with print.

Then we moved into discussions about integrated media. The point is so many of the conversations I hear today are not new. They are the same ones we have been having but with a slight twist to them.

The same thing happened to me when I broke into the workforce. We used to complain about the boomers and WWII generation and say they didn't know enough. But they almost always knew more than we thought and they taught the value of life experience. Doesn't mean the younger crowd doesn't offer value, but they don't always realize they are walking down a path we went down too.

3 weeks, 3 days ago on Leading Millennials: Do We Cater Too Much? A Millennial CEO Perspective.


 "Millennials value pragmatism"

My gut reaction is that is a silly comment. I don't mean it to be offensive either, but all generations believe in being pragmatic. I am Gen X and I can assure you we are just as interested in working smarter and not harder than the next person.

What frustrates me some times is how sometimes people view my generation as being older, less tech savvy and slow when it couldn't be more wrong.

We are the bridge generation between analog and digital Much of existing tech is there because we are/were part of the companies that built it.  Those of who graduated college in the early 90s entered the work force in the middle of a recession and were convinced we were going to change the way things were done.

I am willing to bet that sounds pretty similar/familiar to a lot of millenials.

3 weeks, 4 days ago on Leading Millennials: Do We Cater Too Much? A Millennial CEO Perspective.



I have it on my FB, probably 15 updates down. Let me see if I can grab  it before my next call.

4 weeks ago on Gin and Topics: Brad Pitt Makes Us Uncomfortable


The most important thing I have done in the last ten years is reorient my life to focus on meeting needs first and wants second. It provides the foundation for a much happier person.

4 weeks ago on What We Want Versus What We Need


Love Two Ferns, especially the one with Bieber.

4 weeks ago on Gin and Topics: Brad Pitt Makes Us Uncomfortable


Add me to the people who agree about listening to our gut. Good to see you here!

4 weeks ago on The Spin Sucks Inquisition: Susan Cellura


It is a smart approach. Writing down a strategy provides a road map you can follow and helps establish a more effective way to measure things.

1 month, 2 weeks ago on Study: Effective Content Marketing Has One Element


Shorter sentences and smaller paragraphs are good for online consumption. They are reader friendly, especially for those using phones or smaller tablets,

1 month, 2 weeks ago on 11 Tips to Tighten Your Writing


That looks like a great chair for reading.

1 month, 3 weeks ago on Giveaway and Review of the ENORMOUS Yogibo Max Beanbag Chair ($229.00 Value)


Another Angel fan, always liked it a bit better than Buffy. :)

1 month, 3 weeks ago on The Spin Sucks Inquisition: Kerry Gorgone


@Gina1 Sounds like we are on the same page here. I see a need and a purpose to physically doing work but the question is how many times do you need to do it before the value of doing it starts to wear thin.

Need to learn how to solve for X? Maybe 15 or 20 times is enough to learn and remember how to do it. When I see it has to be done 50 times I ask if it is necessary.

I love technology and think the kids need to learn how to use it as effectively as they can but they also have to master certain life skills. The GPS doesn't always work and sometimes it is not available.

Or sometimes they are obnoxious and ask  the tourist for a recommendation for where to shop and he tells them to go to Marshall Fields even though he is fairly certain it closed down long ago. ;)

The main point for me is making sure they know how to do the most important things by hand so that they aren't stuck without tech.

1 month, 3 weeks ago on Has Technology Rendered Homework Obsolete?


It makes me crazy trying to keep up with the ebook or e-books style. ;)

2 months ago on Nerd Note: Writing about Reading


@Lori I don't think it is going to happen to you. I really don't see you as one of the people that runs out of ideas, in large part because you clearly like people and find them interesting. In my experience that is a particularly important attribute for bloggers who last.

It enables us to find all sorts of material. I suspect you are on the verge of coming up with more book ideas beyond those you already have.

The connections and friendships are probably the best part of this experience because they are the most unexpected or so I think.

2 months ago on What Kind Of Writer Are You?


@SpikeZelenka I am a fan of learning by doing, especially if resources are limited. I like the sign with the dad and two boys too.

2 months ago on Does Your Blog Need A Logo?


@timbo19731 Hi Tim,

I received a similar offer and never took them up on it because I wasn't real certain about the quality of their work.

If you are having fun and enjoying things you are ahead of the game. I am still enjoying it too.

2 months ago on Does Your Blog Need A Logo?


@blogaks We are in agreement here Ashvini.

2 months ago on Does Your Blog Need A Logo?


I am not the first to say it but until Goodell and company feel it in the wallet we won't see major changes. I hope I am wrong, but the NFL has so much strength right now I suspect they will ride out short memories and love for the game.

The players are doing permanent damage to themselves and we still watch.

2 months ago on The NFL is Missing the Cardinal Rule of Crisis Management


@ginidietrich She got pissed off with me the other day and said she would punish me by refusing to dance. I didn't tell her it bothered me because dad has to retain some parental mystique, but one day it will be different.

At ten I think we are on the verge of her cutting some of this out. She won't do it if her friends are around. 

Not long ago she told me she had a list of songs we might dance to at her wedding. I told her to keep it open because she might feel differently when she is older and I got this response, "Dad, it is my wedding and you need to accept that."

Help me. ;)

2 months, 1 week ago on Gin and Topics: Goodbye Gecko. We’ll Miss You.


My daughter has rule that I must dance with her at least once a week.

2 months, 1 week ago on Gin and Topics: Goodbye Gecko. We’ll Miss You.


I get sucked into the binge watching too. Won't watch much of anything and then bam!

2 months, 1 week ago on The Spin Sucks Inquisition: Laura Mansfield


Happy Blogiversary!

2 months, 1 week ago on Happy Birthday, Spin Sucks!


Haven't seen the movie but my son read it in school and has been pushing me to take him to see it.

2 months, 1 week ago on The Giver: a Thought-Provoking Perspective on Life


@lardavbern1 That was an amazing game, felt like little league seats. So cool to here the conversation on the field.

My youngest is definitely a bit naive about what can happen when you post online. I try to monitor what she does so I can help.

2 months, 1 week ago on What Story Should You Tell?


@Mary Stephenson I am consistently surprised by how many people think their privacy settings are so secure nothing they post can be seen. I make a point to remember you never have as much security as you might like.

Sometimes your comments are shared by those who have access not because they are trying to hurt you but for good reasons but that doesn't remove the risk. You always need to be aware.

2 months, 1 week ago on What Story Should You Tell?


@hackmanj @bdorman264 Planes, Trains and Automobiles huh.

2 months, 2 weeks ago on The Spin Sucks Inquisition: Joe Hackman


The guy best friends made me laugh, not a big fan of Ken and Barbie and their video business. 

For that matter I wish a season of loss and mayhem to Gisele and her wife Tom.

Bulldogs on Rocking Horses are awesome.

2 months, 2 weeks ago on Gin and Topics: Back to School with Baby Got Class


@susancellura Mindless summer reads are some of my very favorites, at least as a group. They may not be life changing but they are a collective group of happy moments.

2 months, 3 weeks ago on Do You Still Read Books/Magazines?


@Mary Stephenson Sometimes people are just wonderful. I have to admit my sense of time can be a bit twisted myself. It is easy for me to get lost in what I am doing so I find I am either early or running late.

Most of the time I focus on being early because I hate the pressure of being late.

But like I said above, people who think their time is more important make me crazy.

2 months, 3 weeks ago on How To Convert A Facebook Status Update Into Content


@belllindsay I have had clients not respond and then complain when the project wasn't completed early. I 'love' doing the dance where you explain you understand they are busy but if they want things done they have to respond...

2 months, 4 weeks ago on The “I’m Busy” Badge of Pride


Hi Gini,

This competition about who is busier is a hot button for me.

If I wanted to torture some of my friends I would force them to sit and do nothing. They don't know how to do it any more because they have trained themselves to have a need to run constantly and when they don't they worry about missing something.

I really have had people tell me their time is more important than mine and it has happened in banks and grocery stores. Some of these stories might not have as much fiction in them as you think.

Anyway we all have the same amount of time during the day and many of us are busy because of the choices we have made. Relatively few of us are making life or death decisions but we have confused ourselves into believing some things are more important than they should be.

I worry about choosing productivity over sanity and common sense over mental health. I relate it to some of the pick up basketball games I play in. At 45 I can't run full speed all night like I used to do so the twenty somethings complain that I slow the game down.

But I do it intentionally because we play smarter and when losing means you sit for a while you never want to leave the court.

My teams rarely lose and it is not because I am dominant. It is because when you take a breath, slow down and work as a team you make fewer mistakes and still get huge amounts of work done.

Anyhoo I still wonder how we have managed to take the technology that makes us more productive and turned it into a tool for feeling like we can't ever get enough done. And I really don't understand how many people have decided they are too busy not to make a call, shoot over a fax, email, text or smoke signal.

2 months, 4 weeks ago on The “I’m Busy” Badge of Pride


There is nothing like the fear we feel when something happens to our children. That is when you really feel a bucket on ice water dropped upon you. . I am obviously late to the story, but I am glad to hear Salem is ok.

2 months, 4 weeks ago on The Moments We Do Not Take


Always a pleasure to hear/learn more about Danny.

2 months, 4 weeks ago on The Spin Sucks Inquisition: Danny Brown


This really is a beautiful tribute to your mother.

3 months ago on 99 Things My Mum Loved


@bdorman264 @GiniDietrich Wait, did we just hear from Grandpa Bill? I think it is fair to say congrats to Marcus and a very hearty, let me help you to your walker congratulations to Bill.

3 months, 1 week ago on The Spin Sucks Inquisition: Marcus Sheridan


 Shouldn’t each website be developed based on how users will use the site and how content should be delivered, instead of the device on which users will see the site?

That is me screaming YES. I often come across websites where it is clear to me the person(s) who built it never tried to use it the way a user would. Makes me insane.

3 months, 3 weeks ago on The Spin Sucks Inquisition: Amber Turner