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Hey now, I know Stuart Butler of Fuel he is a great guy but I did not know he was a rocket scientist! Go figure you meet the coolest folks in marketing and that includes Ms Soulati-'Tude!
6 months, 3 weeks ago on Soulati Media On The Street With Fuel Interactive
YES, we do!
7 months ago on The PR Industry Does Need Better PR
Those of us, who have not felt the pain, do not know it, but sadly we have seen it! Ignorance, unfortunately, seems that every new generation is infected with it at birth. Shonali I am grateful to know you.
7 months ago on No More Apologies
A nice company (and I am sure very personal) introspective with great transparency Hessie.The challenges of starting a marketing business today is very frieghtning when you thing of the number of competitors that are attracted with a notion that the digital space is a breeze. Nothing could be further from the truth, as proven watching the market mature and seeing the flash-in-the-pans extinguish. Good luck to you and the entire ARC team.
7 months, 1 week ago on The Story ArC So Far
The message in this post has been pinging in my head like a pinball for a few years now. I wake each day with comfort and little regret but as the day turns those uncomfortable itches creep a bit. Ultimately there's only one success I want, to be a good human being. Cliché maybe, but it is what gets me to that waking point the next morning. Thanks for the reveal and reflection Gini.
7 months, 1 week ago on The Success Trap and Regrets of the Dying
Well deserved, I meet Liz at this years SoSlam and you nailed it "she’s funny and she’s smart so she’s a great combination of someone you want in a friend."
7 months, 1 week ago on #FollowFriday: Liz Reusswig
@ginidietrich @rbowden56 agree with you but there are those that have been ordained (I suppose) to do so! However, I do see skill sites that lack the ability to debate an issue online, sadly most always turn sour...
7 months, 2 weeks ago on Seven Tips for Dealing with Online Trolls
I see so many engaging with and even return fire to trolls. Even sometimes taking a stance as to calling out folks online which is like stepping into a big pile of poop! Don't feed the negativity or you will get a Southern lesson on the rapid growth of kudzu!
A small business does not have time to manage all social networks themselves. In fact, they probably don’t have time to manage even one. Studies show it takes a midsize company about 32 hours a month to capably handle a single social media platform.
So decide what you want, don't open any social account simply because you hear it’s now a must-have for a small business, thats ridiculous, there have to be actual gains. What I have found is that most small businesses don’t know or are vague about what they want.
Before any SMB establishes any new social media presence for their business, they should make a list of specific goals. Maybe it is to drive sales and create brand awareness or business intelligence and research and understanding new markets.
As mentioned given almost an entire workweek to manage a social platform is a sacrifice for most small businesses, choose one or two channels and don’t jump on every shiny new thing, maintain your focus. Measure and cut quick or you may not be a small business!
7 months, 3 weeks ago on Why Isn’t Social Media Working For Small Business?
I really need to get my parents one of these...thanks for the insight!
1 year, 4 months ago on Senior Friendly Smartphones
Awesome post and spot on as for the "you can become a pundit (go ahead and substitute thought leader or expert if you prefer) prior to actually accomplishing anything." We see them, tweet with them and hear them all the time, hell they remind me daily that they are all that!
Appreciate your work Daniel, nice style.
1 year, 4 months ago on Buyer Beware: The Social Media Bio
Thanks for the justified rant Peggy. Sometimes it pays to just be mad!
1 year, 5 months ago on “I’m as Mad as Hell and I’m Not Gonna Take This Anymore!” A Tale of Copyright Infringement