@MarkStory @yvettepistorio @AnneReuss So true. Thanks Mark.
@yvettepistorio @AnneReuss This is one of the toughest question of the moment. How do you measure the efficacy of your social media strategy and programs? If you make investments in technology to support these strategies - beyond some assumptions and corroborative data - it is hard to measure a clear ROI to take to senior management.
@meghankrane @MarkStory I agree you should be prepared to have your personal Tweets, Facebook posts, etc. open for the world to see. But it should not affect your ability to get a job.
@MarkStory I believe they are as separate as church and state. Your personal life should be just that. Yes, it is exposed. However, if you are not representing the company with your personal account and putting the company in a bad light, it should not be a concern to the company.