Long Island, New York
Managing Editor, LIB Magazine
Growing up in the affected age of digital culture. (Viz.) I'm never off-record + I care about my neighborhood. New Yorker. Writer. Loves Infrastructure and human behavior.
Vcool post, Gini — I like the engagement blend you're brewing. My question for Mitch is: What three * things, people, places, etc.* keeps you grounded on a day-to-day basis to keep chipping away at your goals and fight off scope creep?
1 year, 2 months ago on Join Mitch Joel for a Special Livefyre Q&A Today
Hi Hannah! I'm pro paid internships. The talent and happiness are good arguments. There's a phrase I try to carry around with me everywhere that goes like this:
"People don't buy what you do, they buy why you do it." - Simon Sinek, How great leaders inspire action
If you're interning for a company that won't give a few Shekels for your time and talent, it says a lot about the company and its values. The Millenials -- although I think this demographic is too broad -- want openness and fairness. The opportunity to learn first-hand from someone great doesn't have a price tag, but we all still need to eat and live on.
1 year, 3 months ago on Five Things You Can’t Expect from an Unpaid Intern
This OXO letter is proof that your response can frame the initial message and context. Maybe this brings a new meaning to the expression <em>all PR is good PR</em>. Really interesting read, @ginidietrich . *hat tip* to all the hands that touched this piece.
1 year, 6 months ago on The OXO/Quirky Debate: What OXO Did Really Well
This post is such a great concept. I'll be following your writing and work, to add to my reading diet. Thanks for the mention, Anne D.! Where else can I check out your digital-self--Twitter? Blog? About.me?
2 years, 1 month ago on Interns’ Choice — Week of 7/2
IG-infrastructure and connection:
@MeilaniKieu Connecting with friends is a large initial draw for IG. I think there's something greater at work here, than the insta-connection. Seldom is the infrastructure of the product considered by the public, in the way we participate. @Lisa Gerber mentions the single-use and simplicity, and she's onto something. That, in part, directs our attention and how we give and receive. It's instantaneous.
Think of how and when you use Instagram. Uploads are in the moment. There are countless times I have taken photographs worthy of IG, tell myself I'll upload them later, and they never come to fruition.
Browsing habits are a different story. Usually I only browse the top of my thread after I upload a photo. Others are hooked on the insta-notifications.
2 years, 1 month ago on How Instagram Makes Communities Better
RELATED--I want to stir the pot a bit, with some recent news. I received a LinkedIn story to my inbox yesterday on: Twitter and LinkedIn API / App Development. Here's a CBSnews article: http://www.cbsnews.com/8301-501465_162-57464956-501465/twitter-cuts-off-service-to-linkedin-api-changes-draw-ire/ It's interesting which news source you consult, a primary difference being: Twitter cuts LinkedIn or LinkedIn cuts Twitter.
Does this retract from the elegant organization of social networks, particularly LinkedIn and especially Twitter? A primary concern is managing brand identity, which is important. Did Twitter find a balance, here?
@ginidietrich Thoughts on this thread and conversation?
@TheJackB This improvement does not necessarily have to come from the inside. These IG niches are a great indicator to your community. Function, use, activity, etc. Collaboration is a good idea for Web incorporation for IG. Thoughts?
2 years, 2 months ago on How Instagram Makes Communities Better
@TheJackB I think they have done a great job at this, with things like: statigr.am, webstagram, et. Al. Or did you mean web-incorporate in a different way?
@Lisa Gerber You are on point with the simplicity and single use; it's an ephemeral joy that keeps on giving, behind the community. For us (social media/marketing/PR) we try and measure that ephemeral existence to create strategy. I like when businesses grow and test new arenas, like Twitter with t.co links. I'm unsure if a single community could provide everything though--even Google. To end this: tests/betas are great, but only of they improve functionality. I'm unsure if this is the case w/ Facebook. I love the new Foursquare. Hub it up!
I'm happy to hear this, @barrettrossie! Droid here, but: what's your IG handle? I highly recommend @jeffjarvis WWGD and Public Parts if you're a fan of the communities bit.
@jasonkonopinski That's eggcellent. I'll check out Billboard Mag on Instagram to see what they're all about. And I'm excited to hear from @miskatiemo. Content consumption is surely changing. How do you think this change is affecting culture/business? Can one aptly answer the familiar platitude: is it for better or for worse?
@KensViews Do you have any recommendations for PR resources to increase knowledge base, strategy and insight? Both you and @ginidietrich discuss silos. The "PR silo" isn't my bread and butter, so I am looking for a place to start. You know? (Besides your blog, of course!)
2 years, 2 months ago on Get Focused About What You Offer
Apologies. (Didn't know html was not supported)
2 years, 2 months ago on Can Algorithms Replace Human Writers? (Part Two)
@ginidietrich The title was a turnoff (being a writer) and forced me to read (kudos, on the headline). And it's difficult to keep the cynic quiet here but Stuart Frankel airs some interesting points. The most important bit is: <b>We're not shorting humans.</b>
As it stands, I'm OK with computer generated content. This still involves "man" + machine ... <em>Manchine</em>. Technology has been a complimentary tool to the arts for centuries, why's everyone balking at this one?
If you dislike this advancement there are other opportunities. <b>Find your niche.</b> Don't beat the bush, beat around the bush. E.g. This tech might make your human-to-human content marketing strategy <em>that</em> much better, and more valuable.
@bhas @ginidietrich @RebeccaTodd Will computer generated content increase the total quantity coverage of Justin Bieber and Twilight or will c/g/c free up humans to cover more *um* innovative cultural subjects?
@mylefttom Eggcellent points. I like to think of the webinar as a "digital" equivalent to the media pass. Webinar hosts frequently offer deals or giveaways (pending participation) to promote quality and engagement. Yesterday I went to @radian6 's webinar: From Boring to Story - How to Make Your Content Rule with @MarketingProfs . It was great--right in my wheelhouse.
2 years, 2 months ago on Where is Everybody? Why Webinar Attendance Doesn’t Matter
@myleftone Bravo! I wish to send you digital roses, but I'll a Twitter follow will have to do. As an aspiring talent interested in content life cycles, social media, and marketing and business I rarely pass-up a webinar hosted by an organization I'm loyal to (which you address, in closing through qualitative analysis). I believe I'm the exception, not the rule here.
One reason I tend to not show up for a webinar is if they have consistent difficulties with broadcasting their message. Sound checks, video streaming, etc.
I very much enjoyed your closing questions. They are very incisive. I am interested to hear, from you, the strategies behind the Qs to engage your ... Webinarians? I've received automated messages (repeatedly) that seek this information, but I'm not interested because I don't see effort or direction on their behalf.
@spinsucks , will you invite Mr. Bishop back for an encore?
@jasonkonopinski I think what Ken is saying is: it's time to change the classification. You should check out Rick Falkvinge at Ted.com: http://www.ted.com/talks/rick_falkvinge_i_am_a_pirate.html I think this speech fits nicely into the conversation. He has some sage insight to offer on paradigm shifts in government and society with the Internet and technology.
2 years, 3 months ago on Government, the Dinosaur, and Finding the Fish