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You know there are going to be 20 mins of commercials, turn up 20 mins later. If everyone did this then they would not generate as much revenue for the ads as provider would be willing to pay less. Therefore the cinema would stop showing them as it would be more profitable for them to get an extra showing in each day that pack it full of ads. If you are that bothered by something do something about it, explain to people who are about to go in that if they stand outside now then you will be saving their time in the future. Start a movement. Create a solution.
Personally I enjoy the commercials!
1 year, 10 months ago on Why Commercials Before Movies Is Worse Than Piracy