Work as a digital strategist. Play at Bargainista.ca, teach at U of T SCS, past co-lead @PodCampToronto. Passionate about communication and community.
I guess a welcome isn't really in order since you've been here longer than most of us. If you ever get to Toronto for IRL meetings with the rest of the ArCompany crew, drinks are on me. ;) I've been enjoying your blog posts and appreciate the unique perspective you share.
1 day, 6 hours ago on #FollowFriday: Amy Tobin
These are great tips @StraightNorth. Thanks for justifying my excessive movie viewing and passion for mind game apps. Sometimes I even watch movies and play mind games simultaneously – only while watching at home, never in the movie theatre.
4 days, 6 hours ago on Improve Your Writing with Six Writerly Hobbies
Welcome @makeaner! Egos are checked at the door hear but we're all a bunch of crazies. @belllindsay put it best. ;) Looking forward to hearing more.
1 week ago on #FollowFriday: Mary Anne Keane
@ginidietrich @belllindsay was a fabulous help today. I couldn't log in either. My fault. Shouldn't happen again.
1 week, 4 days ago on Narrowcasting: How to Use Research and Engagement for Growth
@ginidietrich Please do! ;)
I've never been a fan of broadcasting to build relationships and am looking forward to learning more about narrowcasting the @AmyVernon way. This sounds fabulous!
1 week, 5 days ago on Narrowcasting: How to Use Research and Engagement for Growth
Welcome @amandalgant! Nice meeting you. Now we'll all have to look up Amandatory. ;) Chalk it up to some Friday fun.
2 weeks, 1 day ago on #FollowFriday: Amanda Gant
Done! Happy to be a member of this team of crazies and help spread the word about Spin Sucks the book!
2 weeks, 4 days ago on Become a Spin Sucks Brand Ambassador
Happy Valentine's Day! Apart from @Spinsucks, My secret weapon is Skitch. It may not be intellectually stimulating but it sure helps copy, edit and store screenshots for presentations and blog posts. Best of all, it's great for giving instructions to people who are visual learners. For instance, when working with a graphic designer, Skitch badges are an easy way to convey emotion and simple instructions quickly, easily and with a bit of humour. My other secret image editing weapon is PicMonkey. With all the February birthdays this week, I've been putting it to good use creating Facebook birthday greetings.
3 weeks ago on #FollowFriday: Our Valentine’s Day Loves
@Kait VanDuzer I think it's human nature to want to make improvements and we're always racing the clock. So when it comes to testing, instead of changing one variable we instinctually want to revisit the whole shebang instead of one element. We need to do a better job of being patient. ;)
3 weeks, 5 days ago on Use PPC to Refine Your Content Marketing
Timely post as I've been working with some clients on PPC for content amplification. The tricky part is getting very hands-on clients to be patient while trying only one variable at a time. Most want to recreate the wheel each campaign (or campaign interval.) I wasn't aware of negative keywords - awesome, thanks @KaitVanDuzer!
@Digital_DRK @Howie Goldfarb We have a crazy amount of snow here and it's much colder than Sochi. Darryl, you need to take the subway a few stops north once and a while. ;)
3 weeks, 5 days ago on Follow Monday: Say Happy Birthday to Gini Dietrich!
@Howie Goldfarb you should be writing sitcoms (good ones like on Netflix or HBO). Pure awesome! Someone should buy you some "Howie Rules!" M&Ms for your birthday cc @lkpetrolino
Happy Birthday, @ginidietrich! xo Another day older and wiser. Nothing puts the scare into team members more than a closed office door in an otherwise open-door culture. Actions may speak louder but words are key when communicating context and making sure everyone understands the message.
3 weeks, 5 days ago on Over-Communicate to Be a Better Leader
Nice meeting you @kevinvandever. You seem like a man of many talents with equally talented daughters. Why did @ginidietrich keep you hidden for so long? Welcome to the @spinsucks #FF crazies!
4 weeks ago on #FollowFriday: Kevin Vandever
@ginidietrich Admittedly, I was excited to see a curated collection I could access easily. Thanks xo.
1 month ago on Gin and Topics: Special Super Bowl Edition
@RobBiesenbach Rob, I agree with you 100% about the AMC Pacer. After the vintage Volvo in the Tina Fey episode, the Pacer was a bit of a letdown but it suited George Costanza well. ;)
As a Canuck, we missed all these during the game so I guess it didn't matter that I didn't watch anything but the halftime show. ;) Thanks for sharing your favourites here. Loved Ellen and GoldieBlox. We don't get Beats Music yet either. :( My favourite commercial was the trailer to Comedians in Cars Having Coffee aka the Seinfeld reunion edition.
@@jason_ @ginidietrich Gini is quite the chef by the looks of things. Maybe you two need to have a restaurant contest or something instead.
1 month ago on #FollowFriday: Jason Roberts
@Karen_C_Wilson You hit the nail on the head about the guilt bit. Glad you're year is looking bright too. ;)
1 month ago on The Power of Time Off