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The few times I've had to deal with an angry client - they weren't yelling at me but rather venting to me. It was awkward but they had a reason to be angry. However, I have been yelled at by a few vendors, actually just got off the phone with a very nasty one. My advice is just to always stand up for yourself, but remain calm. We are in the client service business, but we are not punching bags.
2 days, 23 hours ago on Five Tips to Deal with Angry Clients
Congrats on the book Gini! I'm so excited and honored to help out. #teamcrazies
2 weeks, 5 days ago on Become a Spin Sucks Brand Ambassador
Happy Birthday Gini, I hope you're enjoying it.
3 weeks, 5 days ago on Over-Communicate to Be a Better Leader
"Choose your battles. Figure out what is worth fighting for and what is not. In some cases, being a yes man will be okay if only so you can win the next battle."
If I didn't learn anything in 2013, it was this. Going into a "team lead/client facing" position truly taught me how, when and what to fight. It is constant and sometimes exhausting to debate about things, but I think not being a "yes" guy has made me a more valuable professional. At least, I hope.
2 months ago on Traditional PR, Alone, Cannot Create Conversions
@JoeCardillo Exactly. Could never go steady with such a fickle industry like traveling.
7 months, 3 weeks ago on Customer Service: Should You Try for Second Place?
So I have a horrible airline story. I was headed to Florida, but my connection in Atlanta was delayed due to weather. We were sitting on the plane while it rained for about an hour. Once the weather cleared up, the flight attendants informed us that the Pilot was no longer able to fly the plane. As a result, we waited about 45 minutes for them to find a new pilot. Then once the pilot arrives, he informs us that the flight attendants had reached their weekly hours and could not fly due to the airline's "no over-time" policy. We sat on that plane for another hour and a half while they looked for a new flight crew.
In the moment, I was outraged. We had been sitting on this plane for 3 hours and we still hadn't went anywhere. I was starving and people were just overall restless. However, what i appreciated was the airline's openness. They kept us updated on the progress and took time to answer anyone who had a questions. That's really all you need for good customer service in my book.
I can't wait to be back in company that has a virtual office. Not having to "dress up" and commute everyday will add hours to productivity alone.
7 months, 3 weeks ago on How a Virtual Office Allows You to Stop and Smell the Roses
Am I the only who likes #4? I think it's clever.
8 months, 4 weeks ago on Vote for the Spin Sucks Subtitle
Number 3!! Can't say that enough.
9 months, 2 weeks ago on Answering the Top Five Social Media Questions Marketers Ask
@ginidietrich That's hilarious. Did you still hire one?
9 months, 3 weeks ago on Five Things You Can’t Expect from an Unpaid Intern
As someone who has two unpaid internships, I agree that interns should be paid. Always. I always did my very best during my internships, but I know of several fellow students who didn't. I think it also should be noted that you must treat your intern as an employee, not an intern. Too often, PR interns are only given tedious work no one else wants. Once an intern feels like they aren't gaining anything, you'll run into these problems listed above.
This is hilarious. "Know when a touch on the elbow is appropriate." I had no clue we were suppose to be creepers.
Gini have you done an article about Public Relation Professionals vs Publicists? My friends and I have this debate all the time about how publicists are not PR professionals.
9 months, 4 weeks ago on The PR Industry Does Need Better PR
"We do not track Facebook fans, Twitter followers, YouTube viewers, or Klout scores." This can not be said enough. I think there is a general misconception when it comes to this type of metric. The only thing social, I measure is click-throughs and conversion rate.
I also really like your breakdown of the funnel process. I've been trying to explain this process to a client for several months now, (they take forever to approve anything). The CEO doesn't see the value in webinars, he prefers face to face interactions.Hopefully I can convince him that one step leads to another.
10 months ago on How to Measure PR: Use These Tools
8. You want to create a popular internet meme.
11 months, 1 week ago on Seven Reasons You’re Not Ready to Hire a PR Firm
I cringe when I'm in a client meeting and the first thing they say is "no, that won't work." Sometimes businesses should look at marketing with the same rules as Imporv. "Never deny, never say no." Instead of immediately jumping to a place of no, challenge the idea and add to it.
On another note, I think working with a sales team requires gaining a little trust and credibility. They are a group of people who thrives off results and deals. Without proven results, it's hard to get them to agree to anything.
11 months, 2 weeks ago on Get Marketing Communications Buy-in from Your Sales Team
When do I get my "Spin Sucks #TeamCrazies" T-shirt?
12 months ago on Seven Ways to Convert Your Superfans into Customers
@jelenawoehr I agree. I also plan to be Gini one day. Does that sound creepy? Let me rephrase, I plan to be as awesome as Gini one day. lol
1 year ago on Yahoo! Letter: Was Their Communications Team Consulted?
@juliepippert I'm a huge advocate for working-from-home. I think virtual companies have the ability to have a talented team without the confident of one area. However, work is a privilege in my eyes and with that privilege comes certain sacrifices. I'm sure there are just as many top talented individuals who loves the traditional workforce as those who don't. You win some and you lose some. I think Marissa is creating a company culture and if her vision is a 9 to 5 type atmosphere, then she will/needs to attract that type of top-talent. Just because she's wants her workers in the office doesn't mean the ultimate goal is progressive.
@jenzings I agree. I can understand how this could be an inconvenience and those individuals have every right to be upset. With that being said, I don't think it's fair for people who don't work at Yahoo! to be so up in arms about this.
I may be alone on this, but I didn't find the original letter offensive at all. Actually I heard so many negative comments about it prior to reading, I expected the letter to be down right rude. With that being said, I do think Gini's version is 10 times better.
However I really don't understand the overall backlash from the media. CNN this morning said "works have to work in the office or quit." Then they went on to say how it was setting women back and called Marissa Mayer a reversed-feminist. Again, maybe there's something I'm missing but I don't see how asking (or in this case, telling) your employees they must work in the office has anything to do with attacking anyone. If this letter made anyone quit, I don't think they were in it for the long haul anyway.