Jesse Goldberg-Strassler
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Time will tell with Tebow, but I wish that he wasn't talked about so much that he's considered underrated after every win but overrated after every loss. That's ridiculous.
(You know... there was a maligned "can-run/can't throw" QB who completed only 50% of his passes, but came off the bench following a rough start to lead his team to an 8-8 record and earned a Pro Bowl spot in his rookie year. A year later, his team finished 10-6 and qualified as a wild card. In his third season, another Pro Bowl year, he went 8-2 before succumbing to injury. It's been all downhill since then for Vince Young.)
They've got the answer in their back pocket: Bram Weinstein. If you ever heard his Saturday morning show on WTEM -- not the one with Redskins shill Larry Michael -- his segments were hilarious and original, and his interviews were outstanding. (I agree with the folks above that Freddie Coleman is simply unlistenable. Amy Lawrence needs to go, too.)
It's a really interesting perspective, and you're right -- The WWE really is going all in on Twitter to the extent of compromising their central characters. I think at some point they have to hold a meeting and say, "Here's where it's working, here's where it isn't." and then pull back to a more effective, less brain-numbing level.