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These are great sites to use. Now, the only question is if Google employees fix the new Health Insurance Exchange, will it be called Google Care?
8 months, 3 weeks ago on 3 FREE Google Tools all PR Pros Should Use
@martinwaxman @RobBiesenbach @Howie Goldfarb @HeatherTweedy @jasonkonopinski A great discussion here. I think achievement-based pay is the future, especially as more people work part-time or are self-employed. The problem, of course, is that time is still the most common and simplest metric for measuring performance. (think of all the face time people give at the office) Until that changes for most professionals, we will always just be equating time with money.
8 months, 3 weeks ago on What the PR Industry Can Expect in the Next 10 Years
@jspepper I agree with you completely. Just write about what you care about and don't worry what people think. That's what's great about blogging.
10 months, 2 weeks ago on Where did all the good (individual) PR blogs go?
#goodcolumn I agree. Creating a hashtag is like raising a flag and saying follow me. But people aren't going to follow a hashtag unless it's open-ended, compelling, and/or entertaining. So making up inside joke hashtags is #silly.
10 months, 3 weeks ago on Conversation @ http://blog.loispaul.com/blog/2013/09/a-hashtag-for-a-hashtag-only-ends-up-leaving-the-social-media-world-blind.html
The Kutcher speech didn't resonate me. I'm not saying he wasn't genuine; I just found it hard to relate to someone talking about working in a factory, when he experienced stardom at such a young age. I'm more impressed by those who haven't made it as far in their careers, but work just as hard in their lives.
11 months, 2 weeks ago on The Three Things, Edition 44
Not sure I agree that this is possible for FB to become like a newspaper, albeit digital. Algorithms can't replace experienced journalists and their news judgement, no matter how smart they get. While news editors have always wanted to "sell more papers," they traditionally have not thought solely along those lines when they determined what news to cover and where to place it. There was an element of thought and discussion on those decisions, that went beyond an algorithm.
11 months, 4 weeks ago on Facebook continues to make Zuckerberg’s newspaper metaphor a reality
@Keena Lykins I agree. As a reporter, you never want to go off the record. But that is more because if you are ethical, it is a waste of your time. You can't use what the source said. And often what is said off the record is simply opinion. The fact that the comm. director cursed? Please. Reporters are always being yelled at by sources. (The insult that used to bug me the most was I was a reporter was when they said I got my facts wrong). But that being said, It's part of the job. Usually, reporters don't write about their sources venting because the public doesn't care; they care about the news. The rest is inside baseball. But in this case, I guess you could make the case that it is news: Weiner needed to respond, and the comm director's venting seemed like the most candid reaction to the intern's story. But you can be sure that if that the relationship between the reporter and that comm director is over.
12 months ago on There is No Such Thing as Off-the-Record
I was wondering why I keep seeing these ads in my Facebook feed. They are really annoying! Is there any way to remove them? Kind of like a "Do Not Call" list for Facebook posts?:)
12 months ago on Using online ads? Prepare for backlash
With all the questions about brands playing bloggers, why not just do it the old-fashioned way: with advertising? I know that paying bloggers is essentially buying ads, but I think paying for articles is essentially undermining the essence of a blog: the ability to write and publish whatever you think. As more bloggers get paid by brands and are obligated to write advertorials, blogs will lose their appeal and readers will go elsewhere. It might not happen now, but it will eventually.
1 year ago on Blogging for Pay: Should Brands Pay for Mentions?
I think that the idea of managing communities is a good way to look at it. But it can't take away from the foundation of all successful PR: finding and telling compelling stories. After all, everyone knows how to post on Facebook and create hash tags, but no one knows what content will go viral and have a measurable impact for a client. It comes down to the experience and talent that PR consultants bring, and as you said, experimentation and persistence in social media.
1 year ago on Community Management is the New PR
I agree with you. It is an excuse that equates to: "I am sorry I haven't gotten back to you. It's just been crazy around here." If that is used occasionally, then I would not be concerned about it. But if someone is constantly having trouble "managing their emails," then he either needs help figuring out how and when to read emails, or he just really doesn't want to deal with you.
1 year ago on 400 unread emails in your inbox: Does that make you important or inept?