Owner and president of Big Leap Creative, a digital and marketing communications firm. I am very motivated by wine.
Super excited for you, Erin. Will be a great adventure, for sure.
1 month, 2 weeks ago on A New Adventure Begins: Tenacity5 Media
Wow. Do you think the search engines will be able to make the distinction between a natural link to my site on a post you authored here vs. a natural link to my site on a post I authored here? Or does this mean backlinks in general won't have authority? And then it gets even more complex for multi-author blogs...
1 month, 2 weeks ago on Guest Blogging for Backlinks is Dead (or at least Dying)
@RobBiesenbach @Lisa Gerber Oh! Then you might find this of interest. I think that iPhone remote doesn't work well on secure or firewalled wifi. I can't remember what it is exactly - hotels basically are bad. So I bring my own hotspot now, and haven't had a problem with the remote since!
1 month, 4 weeks ago on Public Speaking Lessons from the Michael Bay Meltdown
I'm still a relative newbie speaker so I spend a TON of time practicing. One of my favorite lessons is practicing without any sides, notes or anything, which I do when I'm driving in the car.
One day, I stood on the stage, and my iPhone remote, which shows me the next slide as a cue, wasn't working. So I couldn't see the slide I was on nor the slide coming up. It all happened during my introduction. I looked down at my iphone. all was fine. The person was introducing me, I looked down at my phone, it was dead. I panicked. Everyone clapped.
I inhaled and looked at everyone and reminded myself - I know this stuff without seeing the slides! I'm good!
I clicked through using my laptop and to this day i thank whomever is up above for making sure I had that thing in my head.
I also carry two remotes now. :)
When I saw that video, the first thing I thought: Don't ever lose that newbie frame of mind and take things for granted without the proper prep.
Coming back to comment - what I appreciate about this post is that A - it's a free platform. No need to pitch fits. If brands really want to make it work, they're going to have to pay. Done deal.
2 months, 2 weeks ago on What the New Facebook Algorithm Really Means for Your Brand
I stopped using Foursquare locally for the same reasons. It was getting boring. However, it DOES come in handy for finding the best restaurant/bar, etc in airports, for example, and I do check in when I'm traveling because it's fun to look back at the places I've been.
Unless we get value in checking in - and I don't mean a discount all the time - why bother? Sometimes the value is finding a new place. Sometimes it is being able to reminisce. If it becomes a place where retailers have to offer price incentives to get business, that doesn't sound sustainable to (makes me feel like Groupon) - it has to use other ways to add value. :)
3 months, 2 weeks ago on Why I’ve checked out of Foursquare
@LisaDJenkins I love this story. Thanks for sharing it. We can all just learn on our own what we like and don't like.
4 months ago on To Be or Not To Be Influenced By Ratings
So funny, because I was JUST having a similar conversation the other night. I made a big decision to not do work on spec for a brand I'd love to work with. I was totally pissed they'd ask. Just like you said above. :) But I did not take to the airwaves unless you count here, but come on, I have to rant SOMEWHERE. I know they have the budget and using the "it will get your foot in the door" argument sometimes works, not in my case. If I were just starting out, I probably would have but I'm not in a position that I *need* it so.... boom.
We have to make our choices where we'll work for free and not. I"m happy to give my time and advice if I feel it will cultivate community and goodwill, and not because I expect a direct return. In the above case, I just think it was taking advantage. Ya know?
4 months, 2 weeks ago on Why Work for Free? Because it Works
@RobBiesenbach Yes, true, except when they don't ask questions, in which I tell myself I was very thorough in covering the topic. LOL!!!!
5 months ago on 5 Reasons You Should Take Questions From Your Audience
I love the Q and A part because it allows you to create a better connection with the audience. I've definitely been stumped by a pretty technical question, but it's all in how you deal with it.
I think #3 is one of the most important points - the questions help you inform future presentations, and even future topics!
YAY! Glad it's working for you.
5 months, 1 week ago on Toolkit Tuesday: Project Management 101: Basecamp, I Heart You.
@itsjessicann I am not joking about this panel session I attended. It was ridiculous. A colleague/friend and I have joked about it for years. It was bad. I totally agree - why can't we all just understand we're all different, not ALIEN.
5 months, 3 weeks ago on How to Treat Millennials Like Humans
This is funny because I saw the headline before clicking and thought to myself: "they're humans?" Lol. A few years ago, I sat in a panel session on getting attention of milennials and I laughed. They had six milennials up there like caged monkeys and people asked them the most ridiculous questions. Like "How do you book a hotel room?" Really?
Very very cool news! Huge congratulations!!!
6 months ago on 5 Reasons I’m Joining Marketo
And! In this day and age of paid reviews, you're less trustworthy if your digital presence is perfect. People see through that. It's either, as you suggested, deleted, or it's paid reviews in the case of review sites. Everyone wants to see the good and the bad and I agree - they are forgiving if it's been handled!
6 months ago on Why Your Brand Shouldn’t Fear Negative Comments and Content
10:30 at night?!?!? I couldn't fathom writing a post at night. Nights are for sleepytime. :)
And I hear you. In fact, im late to this post because i was actually offline all weekend. Lately, I log into FB for a brain break only to find there is nothing good on, but blogging and social are second lead generators to word of mouth, so there you have it.
6 months, 2 weeks ago on Dear Business: Get Over the Social Media Hump
I can see how this longer form content is keeping people longer. Wow. this was super helpful. I just upped your average visit duration and pages/visit stats. :)
There is so much to talk about here, and interestingly enough, like many of other commenters, I'd like to talk about Triberr. I am not getting meaningful interaction or traffic BUT.... I do get a lot of social shares, and my philosophy on that, as a new blog, is it helps me to gain some traction via SEO (social shares) and a right now, all the traffic just helps. So I guess it depends on what everyone's unique situation, and what they are trying to achieve. But I'm curious to know if you think I'm off base in my thinking?
And I think the site looks great. I am all about clean and simple - easy to read and find.
6 months, 2 weeks ago on Why Our User Experience Should Be Determined by Data
@Shonali @KenMueller @Lisa Gerber HAHAH. I'm using this. "best-kept secret..." Don't worry, it's still a secret. :) LOL.
But seriously, that was super nice to read when i got online this morning, so thank you.
6 months, 4 weeks ago on Monday Roundup: Standing Out
@KenMueller like mine.
Hi! So I've been nose down all day long. It's almost the end of day, and I go into my analytics and I have all this traffic going to my second to most recent post.... why would that be? aha. A quick check on The Twitters soon reveals the mystery! Thank you very much and a great list here for me to work through. :)