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@KennonRay When I lived in Southern Indiana, Louisville was the largest town nearby. It has a big UK presence, but is probably not a top 30 market, which brings up another point. The entire states of Alabama, Arkansas, Mississippi, Louisiana, Kentucky, and South Carolina, and most of Tennessee (Memphis & Knoxville),and North Florida are outside of the major TV markets. The guys at ESPN are certainly aware of these facts. 

1 year, 3 months ago on How Is A So-So Big Ten Rolling In Dough? It’s All About The Numbers

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A few observations: I believe you need to add the Kansas City, Mo and Charlotte, NC TV markets to the SEC tally. Also the 150,000 Big 10 enrollment difference does not equate to eventual alumni. Maybe 15% of those will ultimately receive degrees. In the deep south you also have the phenomena we term "football alumni". The most passionate fans in many cases have never set foot on campus except to attend a game. I'm a USC graduate who has lived in Indiana, where basketball is king, and round ball is much, much more popular across the Midwest region. That is where most of the Big 10 network's advantage in revenue is coming from at the present time. But they better brace themselves because if they don't they won't know what hit them next year.  

1 year, 3 months ago on How Is A So-So Big Ten Rolling In Dough? It’s All About The Numbers

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I realize "there is no free lunch" and "you get what you pay for" so what is this going to cost on average per month to the average household in the deep south. 

1 year, 3 months ago on SEC Network Unveiled: Our Quick Takes, Our Rapid Responses

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