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 @crestodina thanks for the great article! Could you add on a section about interpreting the Traffic Sources > Search > Organic data and Traffic Sources > Search Engine Optimization > Queries data?

Organic visits from the former and Clicks from the Queries data from the latter don't match. Is this a common issue? Or am I misinterpreting something?

1 year, 6 months ago on Google Analytics: 21 Inaccurate Traffic Sources, Setup Mistakes …and Fixes

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