I wonder - is there a woman's advocacy organization, principally accountants and CPAs, who do (or might do) random site audits into corporations, where the salaries and bonuses of male and female employees of equivalent job skill/seniority rank (I know tough- but can be done obviously per the continuing polls on this) are compared? Such an organization could rate companies for fairness, publishing and reward and honor the compliant. Does anyone know of such an organization?
You somewhat scare me, @AmyVernon . But I respect you forever.
All great points, @ginidietrich and commenters . Another marker I see for those not ready for PR are those who expect instant gratification from one isolated campaign...usually starting from zero! The word "campaign" itself has become a marker. I've had people come with a new product introduction, wanting to hit it out of the ballpark on the first round (your front page of the NYT example) with a limited budget and a very narrow range of dates. It's a very "Wham! Bam! Thank you, Mam!" mentality. I've learned to pass on those...
I love this bold ferocious post. That no A-listers show up to comment, I lament. But that is what makes this so precious. Thank you for writing this.
Fab opening manifesto, @hessiej . I look forward to watching the talented ARC team move the needle!
To Heidi. Beyond the shadow alive and well. http://www.youtube.com/watch?v=HMrqBldlqzA Before people are famous they are graceful..;-)
@danperezfilms Heh heh. A headline we will never read: "Company Stuck in Obsessive Social Media Trance Runs Stock Price and Shareholders Off Sheer Cliff"
The look on the baby's face is precious.
Well played, sir. Sad to say, it appears you can make stuff up, as long as you get a certain critical mass of people to believe you.
So here's my morning limerick inspired by your post...
I once had a case of the klerpes
when just fo a lifetime supply of slurpies
I'd interact like a SocMe ho
& pimp fo a high klerpes sco
Now I just wait fo mo fuckin algo improvement, pleez
@ElaineJoli @DannyBrown It is not Mensch per se, I believe, that folks are objecting to, but the manner in which it was introduced PR-wise. As the GigaOm article put it...
"Yet here you have Mensch, a politician who is supposed to be paid to represent her constituents, and she’s not just telling you that she thinks she knows how you should be using Twitter — she’s actually using her position and notoriety to actually launch an entire business that tells you that you’re using Twitter wrong."
But that said, folks may be inferring, well, if that's how you introduce yourself, perhaps that also reflects the guiding philosophy behind your social network. Starting off by criticising a seminal platform, the negative trajectory of it - just seems poor form.
In contrast, note when Lady Gaga's LittleMonsters.com launched, Backplane went out of their way to say specifically they were in no way disparaging Twitter, in fact they were encouraging (and their Cortex architecture supports) interaction across Twitter and other social networks . All in all- a much positive message.
@DannyBrown Yup. And as a colleague pointed out to me, there's also Lady Gaga's LittleMonsters.com announced late May and by invitation only. I'll have to catch up on that pay wall discussion. ;-)
Hey Danny, these are all good points in terms of Menshn not really adding anything as a topic finding alternative" to Twitter. I agree and more so- It's patently ridiculous.
What i find interesting here though is the thought of this type of thing catching on, namely,"What if high profile Twitter users, like politician Mensch here, picked up their personal networks and made their own microblogging sandbox network? Think The Kim Kardashian TwitNetwork. (Good name, eh?)
I personally do not believe Menshn will succeed at this point (she just got a "Nigerian scam" attack on the network this morning) unless this political-topic-network has substantial IT and network security resources.But even so -- this is a highly intriguing demonstration of a latent vulnerability of Twitter's.
@LucretiaPruitt You are already there. Best starting pt. for anyone interested in Open Innovation is Henry Chesbrough, http://sloanreview.mit.edu/files/2011/06/INS0111-Top-Ten-Innovation.pdf#page=37 This is a fairly recent endorsing citation for a 2005-2006 idea by Chesbrough. IMHO the fact that Chesbrough is not cited first and foremost in the list by MIT is more a function of politics than reality. ;-)
Hey, @LucretiaPruitt ! This was so worth reading, especially to discover your gem of a fabuloso bio at the end. I think this "translator" function within companies you speak of is of growing importance -- especially in bridging the inevitable "digital divide" between those who really understand the nuances of the latest tech and those who have great business savvy but do not get these nuances. As you may know , I'm a great believe in Open Innovation. And even as we learn that supporting a "diverse" workforce (eg. hiring people you wouldnt ordinarily hire; outside the usual fields germane to your business; listening to people way outside on the edges) is key to creating innovative, creative work-communities, such translators become even more important. Stopping the jargon and instead describing what you do as an anthropologist would describe what is happening in one culture to another different culture --this is a precious communications area. Thanks for reminding me of the importance of this.
As the evil queen of the lengthy lede, I totally appreciated your lessons in here. Yes, you make it clear that the long lede is somewhat of an intellectual ambush of the reader, forcing the reader's attention by stuffing a huge sentence down their throat. Now I'm embarrassed.;-o
Hi Maggie.
I am also intrigued by social badges and to what extent they can replace current credentials. I watch what is going on with Badge Farm http://badgefarm.com/ to hear what they are doing with IdeaScale and the larger population of community managers. To me - that's the crux. I'd like to see someone interview community managers to hear whether they have found pragmatic use/application of a badge system in their "community tending".
I agree and think your use of "generative" is a wise one. Using an uncommon, but linguistically exact word makes people stop to ponder. Also "generative" suggests an ongoing, constant searching, exploring for "next generation thought". That's definitely a concept more organizations need in this Age of HyperInnovation we are in.
For instance, Bingham & Spradlin in their book, Open Innovation Marketplace, describe how while many appreciate that the internet has accelerated innovation... too few discuss that the internet has - on its flipside- also increased the need for us to innovate. That's where I see your "generative" culture as so important in modern business mindset. Too few appreciate that in an era of rapid change, if you aren't thinking about your next "shapeshift", if you aren't "generative" , you might not make it around that bend.
Noam Chomsky was the master at describing the interactions between language and thinking and behavior. And it's in that light that I look forward to your pressing forward with your use of "generative".
ginidietrich There you have it: "We don't have anyone regulating the ethics" (unlike the legal and medical professions). But what about this "live by the sword, die by the sword" fix? What if Wikipedia editors were to start a "PR Wall of Shame" entry, documenting these transgressions (as they are wont to do intensely!). PR folks are too well aware that the moving public news timeline speeds along and, even if caught in a scandal, you just lay low, wait a few weeks and everyone's forgotten. But if it stays on such a wall for 5 or 10 years....;-) Or is that too Orwellian?
Hi Gini ! Thanks for posting this. Frankly, this is where i look to the premier protectors of PR standards, such as PRSA and the Counselors Academy, to voice their concerns quite publicly when someone, such as Bell Pottinger, steps over the line. To me, we have too much silence from our accreditation bodies and standards setters when this, the likes of the Burson-Marsteller scandal over Google-Facebook, the Bush VNR mis-usage, and now this blatant transgression occur. Some may assail me on this: But , overall, PR needs to be more brave in publicizing its own transgressions and condemning them. The whole industry reputation goes down when these unanswered transgressions occur.