The Anti-Social Media. Satirist. Humorist. Classical singer. Cat lover. Video Gamer. Cuddle Monster.
@ClayMorgan @JayDolan I started in the middle of Cata. I'm about to take a break though, not much for me to do while I wait for the next expansion.
1 week ago on The Game of Content
I am a World of Warcraft fanatic (For the Alliance!), and one of my favorite pieces of content I saw about it was this infographic putting into context all of the people, time spent and actions taken in the game.
Howie , like Devon, I'd argue that a lot of this is how you set up the ads to begin with. Did you set up the ads in a split test on demography, geography or interests? This is a standard practice I use to make sure that I can allocate budget (and impressions) with the audiences that are most likely to respond.
Even then, you can still go in and see who responded to the ads best by using the Facebook Ads Reporting feature and do a data breakdown to see the gender and ages of people who were responding.
However, targeting is only one aspect of it. If the content of the ad isn't compelling, it doesn't matter how well you target any advertisement.
2 months ago on Can Facebook Target Better than TV?
@ginidietrich @JayDolan @belllindsay :-)
2 months ago on 2014 Business and Personal Goals
@belllindsay @JayDolan I don't know you well enough to make fun of you. Yet.
I have a whole list of goals for 2014. My favorite is to take a selfie every day in 2014. I'm also trying a 2014 exercise streak, where I exercise every day. Five days down, 360 to go.
@biggreenpen @ClayMorgan I once had the idea for "The Anti-Social Media" Tweet down. You had to avoid looking t your phone at all during the meet up, or you'd get kicked out.
2 months, 2 weeks ago on #FollowFriday: Top Social Media Predictions for 2014
@belllindsay Most social media predictions are painfully obvious.
@Digital_DRK Agree on the second screen. I just hope marketers and communicators get smarter about those experiences.
And watch out for the robots. They're going to steal our jobs!
@Howie Goldfarb I hope not. I hate check-ins. They're like saying, "Look at me! I have a life off the internet I need to tell the internet about."
I feel ya sister.
At seven I wanted to be an archaeologist. Once I got through high school and college I pursued acting and music. Now I'm in social media communications.
I give it five years before I'm a cat lady down in HR.
2 months, 3 weeks ago on Best Childhood Dream Jobs
@ginidietrich @JayDolan Maybe her secret is that she is Johnny Cash. You never know!
3 months, 1 week ago on Truth, Lies, and Facebook Memes
Regarding number eight - Did you shoot a man in Reno just to watch him die?
@ginidietrich @JayDolan Try me.
3 months, 1 week ago on PR Spam: The Haggler Takes the PR Industry to Task
I will die happy if I never get another infographic pitch for my blog.
@jasonkonopinski @JayDolan "Jason likes Acme Co. Suggested post..."
3 months, 2 weeks ago on #FollowFriday: Our New Paid Media Manager
@Howie Goldfarb @jasonkonopinski @JayDolan I dunno, some leave me feeling bitter and remorseful about my online life.
Congratulations! Now get back to serving me some of those sweet sweet Facebook ads.
@Howie Goldfarb @belllindsay @JayDolan @biggreenpen The league I'ma part of started in DC and they started a branch down here when a few of the players moved here.
3 months, 2 weeks ago on Three Secrets to Your Own Success