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@bgoldberg@nathanielmott"not sure why we now have to live in a world were everyone is watching out for everyone else's welfare"
God, I wish we did live in that world. Caveat Emptor doesn't mean "screw you if you didn't read the fineprint." People trust that these companies will make good on their $75 for a widget, because that's what they say will happen. If I invest in a company for $500,000 under the pretext that I may lose it, but the reason I risk it is for higher financial gain, then that's an entirely different scenario.
8 months, 1 week ago on Which is worse for crowdfunders, naiveté or honesty?
Thanks Peg! Had a lot of fun with the answers :)
1 year, 3 months ago on A little Q and A with Scott Stratten aka @UnMarketing
@Michele_Welch High-five for you!
@rhonda hurwitz aw shucks, thanks :)
1 year, 10 months ago on BlogWorld & New Media Expo: We're Heading Back to Las Vegas, Baby!
Hey there! Thanks for the link to my blog. In no way have I ever said that we should stop marketing in other areas though. I actual think social media isn't really a good place at all to market on behalf of a brand. Social is a great place to build a network and have others talk about your brand.
1 year, 11 months ago on Myth: Killing anything that's not social media is advisable
Amen as usual. I've always said social media is a crappy sales/marketing platform, it's great for conversations that aren't scalable. If people think newsletter open rates are bad, try a tweet!
I have almost 100,000 followers, and on average if I send out a pic it get's viewed 2000 times. Do the math.
10,000 opt-ins to my blog newsletter are 10X more valuable than 10,000 social media opt-ins.
2 years, 7 months ago on 5 Reasons Social Media Measurement is Making You Lie to Yourself
You are the wind beneath my wiiiiiiiiiings. I once scanned a QR code at a car show, it brought me to a site that was not accessible from a mobile phone. (slams head on a car hood)
2 years, 7 months ago on Does QR stand for Quasi-Ridiculous? (an analysis)