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@T60Productions Yes Tony, your exactly right. We included online video to capture all the uses that did not use the You Tube platform as many professional services firms host videos in other ways. To get the best overview of video you should consider both categories of responses. Thanks for your comment...lwf
1 year, 3 months ago on Online Marketing: Where Should Your Money Go?
@HowieG I'm afraid you are very right about getting steered to what an agency knows or is most comfortable with. That's why I love research so much. It does help clear the air. Thanks for your comment...lwf
1 year, 4 months ago on Online Marketing: Where Should Your Money Go?
@AlexWeinbaum Yes, that was a bit of a surprise as well. We are big supporters of video. I think some of the reason it did not fair well is that it is not widely used in professional services. While you can make an excellent case why it should be used, it rarely is. Perhaps part of the reason is that professional services are very reliant on trust and credibility so low cost production values don't play well. Time will tell if it gains more traction. Thanks for your comment..lwf
@allenmireles Thanks so much for your comment. It is amazing the difference that having some data makes. The ebook download referred to in the post is the best place to get more research results (its free so no worries). Thanks again...lwf