A solo PR pro (purePR) with a background in corporate and non-profit comms, wife, Mom, political enthusiast, general type-A go-getter
Heather, I really appreciate this post. Recently, one of my designers (who also does a great deal of freelance) commented that her benchmark of whether or not a client is a "keeper" is simple, "Would I voluntarily sit by them on a cross-country flight?" she quipped. I really appreciate your ideas. A few months back, I took a stab at what makes for quality PR consultation, and I think your post is a great extension of those thoughts. As always - thanks for sharing!
4 years ago on Effective PR Agency-Client Relationships