Joe Amodio
New York City
- 73 comments
- 52 likes given
- 24 likes received
Bio not provided
Jmodio is a moderator of:
@ginidietrich I can certain things being blocked, but EVERY external site seems like a bit much. I'm sure most people in the field these days would carry around a tablet so can they easily do research and take notes.
My latest conversation: Conversation @ http://meal-ku.tumblr.com/post/41031787298/when-baking-smaller-you-can-usually-bake-hotter
As I've never worked at a job outside the digital/social realm, I've never known a job where I didn't have access to the entire web. Of course there will always be fields I can think of where it wouldn't be appropriate, say the medical field.
My latest conversation: Conversation @ http://meal-ku.tumblr.com/post/41031787298/when-baking-smaller-you-can-usually-bake-hotter
You mention product. What if you're offering a service instead? Would you say the same holds true?
@tamcdonald Haha. I probably signed something saying I couldn't do that.
I own the community.
Intense reading
@KiddiesCorner @MimiBakerMN I'd put chocolate chips in it
@KiddiesCorner Our pleasure. It's the first time I've seen a bunch of StumbleUpon shares for a post.
@sookieshuen It's a mix of things. You need to look at the client you're working with and the voice they portray. Ideally, it's great to have a mix of your voice while representing the client's voice as well. That's why the CM needs to be the right fit before hand. Especially in blogger outreach, conversation should come natural, you shouldn't be struggling to find a voice when contacting complete strangers.
It also depends on who you're doing outreach to and the type of personality they might have. I work with a lot of parents and moms, so dialogue in my outreach is a lot more casual and personable. One of my bloggers went as far to ask for my boss' email to let them know how great I was with the group.
That might not be the case if I was I reaching out to someone in say politics. Then it's not so much about your personality, as it is a more professional demeanor. It's still great to be relatable, having invested time in research about that particular blogger and hitting on that.
All in all, there really isn't a one size fits all. You need to know both sides and what they're looking for, how they talk, act, and respond. Knowledge is power, the more you know going into it, the better your chances at success coming out.
I'm not sure how helpful this was. It's still early. Feel free to reach out to me on twitter if you'd like. This is my handle.
@sarahfudin As Jenn was my guide, she introduced me to Buzz Stream. That's my tool for keeping track of everything. I don't necessarily do link-building for us because the blogger programs we run are on behalf of the clients we're working with. In my time I've put together around 800 bloggers. The FB group right now is around 150 of the one's I've worked with the most and I'm the most engaged with. I actually designed welcome cards for the FB group that we have in the office. When I add someone to the group, I'll write a personal message on the card and send it in the mail.
Pitching was such a pain in the behind. Thankfully I've gotten past most of it and I've created a nice community of bloggers for the company. They're all nicely connected in a FB group I run. Not to mention they've offered up the most input and feedback on blogger outreach/relations and how to run blogger programs that work with them. I'm interested to see what the next piece will offer up. Keeping them continuously engaged is the fun part.
Sweet deal
Another great example of a grade school job that helped shaped the foundation of going into community management. In high school I worked at a tourist attraction steam train and riverboat. It was families all the time, lots of questions about everything. I even got to dress up as Mr. Conductor from Thomas the Tank Engine when he came into town amongst other characters throughout the year. Then in college I worked as a server at Paula Deen's restaurant. I think both of those definitely helped shape my career path.
For the most part, it wasn't too bad, except when dealing with angry/upset parents/families.
@hungryhealthyMJ It's really hard to determine the ROI. We measure impressions and reach for the client.
@hungryhealthyMJ Similar to a Twitter chat, it's a moderated conversation generally hosted by a brand using a related hashtag. Questions aren't about the product or brand, but usually around the lifestyle around the product. Prizes are handed out throughout the party to participants for various things.
I've hosted Twitter parties for clients. Now those are an adventure.
@PrimlaniKitchen Hey Rashmi. Joe here, I run this part of the blog. Right now, sign-ups go all the way into mid-November. There's nothing anytime soon, unless someone drops out. I also saw you're a Smiley member and I'm sending you an email with more information. Hope to hear back.
@tamben7996 @TamaraBenningto You need to click the link above to RSVP
@kymnasium @kymnasium You need to click the link above to RSVP