Social media strategist for Paco Communications, LUC alum, founder of @TheAdGrad, lover of all things Spain Full bio: www.aklcreative.com/bio
@Steve Birkett I hear some food trucks are starting to pop up in London, but NYC is suck a food truck mecca, I'm jealous! I can't wait til trucks here (in Chicago) can cook on board (it's currently illegal to do so).
2 years, 7 months ago on 12 Most Compelling Reasons to Love Food Trucks
@dbvickery Glad you liked that! Honestly, it's one of my favorite parts about food trucks too! Love supporting local businesses.
@PRbySweetTooth Yay! Vivan los food trucks! :)
@margieclayman Thanks Margie! I'm glad you tried the food truck even though it didn't sound like your kind of thing...I'm even more that that you ended up liking it! Yay food trucks!
2 years, 9 months ago on 12 Most Compelling Reasons to Love Food Trucks
I so want to be on board with this article, but I feel like your point further propagate misconceptions. I think the bottom line is that the blanket statements people make are just like any other blanket statements: inherently flawed. As a society we're now starting to realize that making blanket statements about any group (ethnicity, gender, etc) are ridiculous and unfair, so why would generalizations about this group be any different? In ANY demographic you're going to get entitled jerks, people who are "philanthropic" for selfish reasons, and so on. I can give you plenty of examples of other generations exhibiting these same qualities. The propagation (and "confirmation") of such stereotypes only serve to feed these. As a fellow gen y-er, I'm a bit bummed that you (a thought leader) are telling people that all that bull is true. That said, you do have a point about us being rewarded for making little to no effort. However, saying that that dictates how the entire generation acts seems far-fetched, as individual character will be the deciding factor if an individual accepts that model or not. I noticed the Gen Y bashing around the same time that companies were firing upper level people and replacing them with Gen Yers to cut costs. To me, that is more indicative of the reason for all this negativity than anything else.I will still continue to read your blog and actually enjoyed the article, even though I disagreed with the majority of it. I greatly enjoy reading well-written, thoughtful opposing viewpoints, especially on this topic!
2 years, 10 months ago on Use Gen Y Stereotypes to Your Advantage
Agreed! I have friends at Groupon at they were put in really uncomfortable situations with friends and family due to the way Groupon handled their Super Bowl Ad crises (and their lack of preparedness for it, even though they admitted their ads were risky and airing one vaguely about exploiting Tibet very shortly after opening offices in China). Their employees could have been great allies, instead employees were put in a rough situation that execs saw coming.
2 years, 11 months ago on The Forgotten Stakeholder In Crisis Communication
Totally agree on all but one point- I LOVE a thoughtful #followfriday i.e. #FF @lisagerber because I find her blog posts about social media to be insightful or #FF @bazecraze because all of his tweets make me giggle
3 years, 4 months ago on Social Media Pet Peeves
I love photo hunting for the right blog post pic too! The Creative Commons licenses used to trip me up a little, but the "Creative Commons at a Glance" diagram on this site was really helpful. It also explains when/how to credit really clearly. http://www.squidoo.com/cc-flickr
3 years, 7 months ago on How to Captivate Your Blog Readers Through the Perfect Image