I've used Buffer for a few weeks and I like the concept, but ultimately, I've gone the way chuckreynolds has gone which is just going back to scheduling my tweets in Tweetdeck. The only value Buffer offers is taking away the thought process of when to send the next tweet. But on the other hand, you don't have the flexibility to move them around to target timezones (i.e., tweets for East or West Coast, EMEA, or India.) Each tweet just goes to the next slot. Also, it requires keeping a Buffer window open and copy/pasting the tweet into the Buffer tweet window, rather than just using Tweetdeck where I'm seeing my stream and columns of lists or hashtags (i.e., an extra step.) Anyway, I like the idea, but not sure it's required.
Excellent read Jay! I don't see it referenced here in your blog or the comments below, but a product manager from Google (Christian Austin) has posted an unlisted video on Youtube about their approach and timing for rolling out company presences later this year -- so you had the timing right. http://www.youtube.com/watch?v=at_azOmh69A. The video also provides a link for companies to apply for the early adopter program.
Hey Shel, I signed up and gave access to my Twitter account, but I froze when I tried adding my FB account and got this screen:
http://plixi.com/p/96728330
Not very comforting and the TOU doesn't help alleviate the worry. Your thoughts?